Affluent Customer Strategy Director
1 day ago
About the Job Description
Job SummaryWe are seeking a highly experienced professional to lead the Affluent Segment Team and drive revenue growth and market share through strategic portfolio management and execution of the 4Ps (Product, Price, Promotion, Place).
Responsibilities include developing and executing strategies to acquire new customers and increase product count per customer through multi-product offerings, communication, and promotion.
Key Performance Indicators:
- Deliver top-line and bottom-line results and increase market share through the right portfolio based on customer understanding.
- Develop and implement effective marketing strategies to increase revenue growth and market share.
- Lead, manage, and mentor the Affluent Segment Team to achieve key performance indicators.
Requirements:
- Bachelor's Degree in either Commerce, Economics or Marketing; a postgraduate degree is a plus.
- 8 to 10 years of experience in brand or product portfolio management, with at least 3 years in leadership role managing senior managers.
- Proven business acumen in launching and developing customer segments, with expertise in creating innovative Customer/consumer solutions.
- Preferably with banking, FMCG or Telco experience.
- Demonstrated talent for delivering exceptional results with impeccable quality.
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