Brand Management Specialist

3 weeks ago


Manila, National Capital Region, Philippines Toyota Motor Philippines Corporation Full time

Toyota Motor Philippines is looking for a Brand Management Specialist (Lexus Brand) to join our Lexus Brand Department based in Makati City, Metro Manila, Philippines.

The Brand Management Specialist (Lexus Brand)is a member of the Brand Management and Communications Section that is responsible in creating strategic marketing campaigns, advertisements, and promotions.

Your role and responsibilities:

Manages brand image & presence through campaign conceptualization for Lexus brand and asset management on Lexus products and services.Lead social media management including but not limited to social media accounts, community management, content and paid media planning.Coordination with different stakeholders both internally and externally.Responsible in overall event management including but not limited to conceptualization, implementation, budget management, and other related activities such as launches and brand pop ups.Manages paid media and digital campaigns to ensure updated content on website and facilitate website enhancement initiatives.Our perfect match:Candidate must possess at least Bachelor's/College Degree in Marketing/Business Management, Communications and Public Relations related degrees.Youve run and/or been part of marketing campaigns and events management.You are proactive; taking prompt action to accomplish objectives and taking action to achieve goals beyond what is required.You interact with others in a way that gives them confidence in one's intentions and those of the organization.You are capable of accomplishing tasks by considering all areas involved, no matter how small; showing concern for all aspects of the job; accurately checking processes and tasks; being watchful over a period of time.You are capable of monitoring the results of delegations, assignments or projects, considering the skills, knowledge and experience of the assigned individual and the characteristics of the assignment or project.You can present ideas effectively to individuals or groups when given time to prepare; deliver presentations suited to the characteristics and needs of the audience.Skills required:Proficient in the use of MS Office applications.Has basic copy writing and advertisement creation skills.Knowledge in traditional and digital media types.Has excellent communication and coordination skills.Preferably with luxury market knowledge.Fresh graduates are welcome to apply and will be screened based on the above position requirements.

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