Partner Business Manager, Business Development

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Job Category

Sales

Job Details

About Salesforce

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About Salesforce

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The Role

The Partner Business Manager (PBM) for the ASEAN market is a strategic, hands-on role responsible for recruiting and building a robust ecosystem of new System Integrator (SI) and reseller partners . This is not a traditional Alliances role; it's a long-term position focused on identifying, recruiting, and developing strategic alliances with SIs and resellers who can become long-term, high-value partners for Salesforce.

You'll be the strategic architect for our partner ecosystem, with a strong emphasis on net-new partner acquisition and activating them . Your primary responsibility will be to identify, qualify, and bring new SIs and resellers into the Salesforce fold. You'll then be responsible for nurturing those relationships, enabling them to build a successful Salesforce practice, and driving joint business development to generate a robust pipeline and revenue. Your success will be measured by the revenue and pipeline you generate through the enablement of your partners.

This role requires a balance of strategy with a strong roll-up your sleeves and 'get it done' mentality. Success requires the design and execution of a plan to develop and accelerate the growth of our partner ecosystem across all segments of our business.

You are a highly motivated team player who loves a fast paced, cross-functional environment. You have the ability to establish broad senior level relationships. You have a proven track record on delivering results and getting things done. You are smart, have strong business acumen, multitask, with the ability to make a notable impact within your first 90 days at Salesforce. You are able to effectively communicate and build relationships with SI & reseller partners and executive leaders in the partner ecosystem.

Key Responsibilities:

• Strategic Partner Recruitment & Development

• Proactively identify, target, and recruit new System Integrator (SI) and reseller partners in the ASEAN market who have the potential to grow a dedicated Salesforce practice.

• Develop and execute a strategic partner plan focused on the net-new acquisition of SIs , outlining target industries, solution areas, and key markets.
• Build and nurture long-term strategic relationships with key stakeholders within newly recruited SIs, from practice leads to C-level executives.

• Business Development & Pipe Generation

• Drive joint business development initiatives and co-sell motions with partners to generate a robust and qualified pipeline of new business opportunities.

• Facilitate joint account mapping, planning, and opportunity management sessions to maximize partner-driven revenue.

• Partner Enablement & Evangelism

• Work closely with the partner's sales and technical teams to ensure they are fully enabled and motivated to sell and implement Salesforce solutions.

• Act as a trusted advisor to partners on how to build a successful Salesforce practice and accelerate their growth.

• Cross-Functional Collaboration

• Serve as the primary liaison between your partners and the internal in country Partner Business Management team as well as marketing, legal, and solution engineering teams.

• Ensure seamless coordination and support for partners, helping them navigate internal processes and leverage resources effectively.

Required Skills and Qualifications:

• Experience in channel sales, partner management, or alliance development within the enterprise software industry.
• Proven track record of consistently meeting or exceeding revenue targets by driving business through partners.
• Demonstrated experience in recruiting and onboarding new partners, particularly System Integrators (SIs), and building long-term strategic relationships.
• Strong understanding of the channel landscape in ASEAN, including major GSIs, regional consulting firms, and resellers.
• Excellent relationship-building skills with the ability to influence and negotiate at all levels, including with C-level executives within partner organizations.
• Fluent in English, with strong written and verbal communication skills. Proficiency in other ASEAN languages (e.g., Bahasa Indonesia, Tagalog, Thai, Vietnamese) is highly desirable to engage with local partners effectively.
• Ability to work independently in a fast-paced, high-energy environment with a high degree of accountability.

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Unleash Your Potential

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