Merchandise Manager for Innerwear and Activewear
5 days ago
About the Role
The Merchandise Manager oversees the approval and control of the purchasing and merchandise buying function within limits of delegated authority; investigates new developments relative to materials, supplies, and services; makes recommendations designed to reduce costs and improve quality.
Responsibilities
Managing:
- Act as the primary filter between Merchandising and Product Development to ensure that design supports customer and business needs while remaining innovative.
- Manages the alignment of product assortment for the categories of Intimate Wear and Active Wear.
- Manages the department's price position within the competitive landscape and formulate pricing strategies in keeping with the brand's image and market.
- Ensure efficient management of the buying budget including the processes of Purchase Orders in compliance with the budget.
- Manages the Cost of Goods, Inventory targets and pre-production samples.
- Maintain adherence to established Merchandising business processes and to company policies and guidelines.
Project Champion:
- Make program plans; Organize work schedules, timelines and monitoring of accomplishments.
- Modify strategies where needed and provide appropriate and timely direction to the team in response to changing trends.
Planning:
- Lead the Merchandising team in brainstorming for developing fashion trends and in identifying the merchandise handle for the season.
- Sets the direction of the business, looking at growth areas and business opportunities.
- Implement cost-effective, efficient and realistic plans.
- Work with the Inventory Planning and Allocation Group (IPA) in developing the Open-to-Buy/buying budget.
- Review merchandise assortment per season to ensure the best possible combination of designs leading to a well-balanced stock.
Buying:
- Selection of merchandise during the planning that is commercially viable, timely and in keeping with the brand's image, market and pricing structure.
- Ensure that prices meet the required percentage mark-up to achieve desired profitability.
- Helps in sourcing out new, reliable vendors and conducts factory visits whenever the need arises.
People Management:
- Provides leadership to team members to work cooperatively and to remain focused on the vision.
- Grow and challenge high potential employees through stretch assignments while acting quickly on employees whose work consistently falls below the company's standards.
- Manages the team members effectively towards the accomplishment of tasks and goals.
- Conduct regular evaluation of job performance among the members of the team and processes disciplinary measures whenever necessary.
Collaboration with Different teams:
- Partner with cross-functional team members in developing key marketing concepts, promotional strategies and store displays to provide exciting customer store experience.
- Work and coordinate closely with all groups involved in the development and delivery of our products to the stores.
- Coordinate with and support Marketing Communications in staging promotional events (i.e. fashion shows and pictorials).
Research:
- Gather information to identify business opportunities and risks.
- Monitor competitor activities through networking and maintains up-to-date industry information.
- Conduct product research on latest fashion trends thru all possible sources.
- Understand consumer needs and behavior through research, regular interaction with store personnel and consultations with different stakeholders.
- Monitor product sell-through to determine progress/movement of established product lines and new products.
- Monitor sales achievement vs. planned sales so that adjustments on the buying budget can be made, if necessary.
Qualifications:
Education details:
Graduate of Fine Arts, Advertising, Industrial Design, Clothing Technology, Fashion and Merchandising, Textile and Garments Technology, or other fashion-related course
KNOWLEDGE
- Possess comprehensive knowledge in basic Merchandising principles.
- Knowledge on basic design principles and sufficient experience in product development and production processes.
- Possess a clear understanding of financial measurements and how to impact them.
- Has knowledge and understanding of the brand and its target market.
SKILLS
- Excellent leadership and people-handling skills.
- Possess a highly entrepreneurial spirit and excellent business management skills.
- Possess strong presentation, listening, verbal and written communication skills.
- Excellent ability to merchandise line and assort collection with strong negotiation skills.
- Possess computer literacy and facility with Microsoft Office, Word and Excel
- Excellent analytical, verbal, and written skills
ATTITUDE:
- Honest and trustworthy – integrity in every aspect related to the job
- Committed and dedicated – willingness to invest time and effort in doing one's job
- Highly innovative, creative and resourceful, motivated
- Independent and self-reliant
- Team player
- Flexible and adaptive to change (both external and internal)
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