Marketing Transformation Consulting Manager
4 days ago
Overall experience of 9+ years in designing / managing marketing campaigns with at least
4-5 years of hands-on functional consulting experience preferably in Salesforce Marketing
Cloud/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty implementation with deep
functional, industry and client facing experience
MBA is a plus.
•
Preferably be certified in SFMC/ Data Cloud/ Personalization/ Pardot/ Salesforce Loyalty
•
Experience with CRM, marketing software, channel integration, real time decisioning is
desirable.
Strong understanding of how digital channels work together to create a cohesive,
personalized marketing program for the customer, not just knowledge of one channel.
Experience managing digital campaigns for large, complex clients with proficiency in
measurement and operations.
Ability to use insights for campaign and strategy optimization.
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Ability to drive the engagement with minimal supervisor involvement and should be able to
work independently from onshore/offshore.
Ability to establish and build on working relationships effectively.
•
Experience in managing small/ mid-sized teams.
•
Experience in working with middle to senior management levels within existing organization
/client organizations.
Strong experience in shaping and driving engagements and ability to lead project teams.
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