Area Sales Director
4 days ago
This key position is responsible for leading the sales force handling the Area Distribution set-up for mainstream selling focused on converting Sari-Sari Stores and Telco Tiangges into subscriber acquisition and load selling outlets. The role reports to the Regional Sales Manager of Traditional Channels (General Trade & Direct Sales).
Key Responsibilities:
- Develop and execute a plan to grow DITO's mobile business per area.
- Manage, monitor, and ensure success of the area's performance.
- Coach Territory Sales Specialists and Direct Sales Specialists and ensure best practice sharing among them.
- Visit at least two to three TDs, three to five Sub-Distributors, and thirty outlets weekly to gain market insights.
- Set strategic objectives for Territory Distributors' areas and approve trade-marketing programs based on trade development budgets.
- Conduct Business Reviews with distributors.
- Cascade sales and marketing programs.
- Continuously train Territory Distributor Specialists, Direct Sales Specialists, and Territory Distributors' Sales Personnel: products and services knowledge, basic call procedures, selling skills, negotiation skills, etc.
- Conducts and submits field report evaluations and validations.
- Set strategic objectives for Territory Distributor Specialists and Direct Sales Specialists' areas and approve trade-marketing programs based on trade development budgets.
- Attend Territory Distributors or Sub-D or Retailer meetings monthly.
- Translate direction from HQ into actionable tasks for Territory Distributors Specialists/Direct Sales Specialists and ensure compliance.
- Achieve sales targets (in terms of activations) and/or revenue targets for the assigned area by translating channel strategies into specific sales objectives, strategies, programs, and action plans that fit business opportunities and trends.
- Participate in developing and assessing different business models, distribution strategies, product-to-channel mixes, sales tool automation, policies, and processes for effective product distribution.
- Lead the implementation of sales activities for the area to contribute to overall General Trade Sales performance.
- Takes ownership for consistent implementation of Sales cadence to ensure team activities align and contribute to total General Trade Sales objectives.
- Responsible for profit and loss of distributors and develops winning programs to boost channel performance.
- Designs and develops optimal organizational structures, performance measures, and succession planning in collaboration with HR/Talent Management teams.
- Manages OPEX and CAPEX of the area.
- Manages and audits all Territory Distributor Specialists/Direct Sales Specialists' operations and systems implementations.
- BUILDING WIN-WIN BUSINESS RELATIONSHIPS WITH THIRD PARTY AGENCIES TO ENSURE PRODUCT/SERVICE OFFERING SUCCESS FOR THE SEGMENT/BRAND.
Requirements and Qualifications
The ideal candidate will possess a Bachelor's degree or equivalent in Marketing/Business Management and relevant formal academic qualifications. Additionally, they should have at least ten years of sales management experience in consumer markets, retail, sales, and distribution. Proficiency in channel organization systems and operating details of local telecom industries is essential.
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