Senior Customer Retention Specialist

6 days ago


Sorsogon, Bicol, Philippines beBeeRetention Full time $21,600 - $27,600
Crm Manager Role

The ideal candidate will have a proven track record in driving business success through effective CRM strategy and execution.

Key Responsibilities
  • Develop comprehensive pre-launch and post-launch CRM strategies to boost player engagement and retention.
  • Define key performance indicators (KPIs) and design tailored plans for various player segments.
  • Establish structured campaign roadmaps for product launch and growth phases.
Campaign Management
  • Plan, execute, and optimize CRM campaigns via email, push notifications, SMS, and in-game messages.
  • Implement loyalty programs, reactivation initiatives, and seasonal promotions to foster long-term relationships with players.
  • Collaborate closely with creative and marketing teams to deliver compelling campaign assets.
Data Analysis & Insights
  • Analyze player behavior and campaign results to inform data-driven decision making.
  • Use insights to personalize messaging and offers across the player lifecycle.
  • Monitor and report on key metrics such as lifetime value (LTV), retention, engagement, and churn.
  • Work collaboratively with product, marketing, analytics, and support teams to ensure CRM efforts align with business objectives.
  • Provide feedback on user experience and product features from a retention perspective.


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