
Sales Business Growth Specialist
7 days ago
As a key member of our sales team, you will play a vital role in driving business growth by connecting with decision-makers at DTC brands.
About the RoleThis is a unique opportunity to join our team and be part of a focused outbound engine that aims to connect with decision-makers in the DTC brand space. As our Sales Development Representative, you will manage a prioritized list of 5,000 leads/month, run a multi-channel outreach strategy, and book at least 5+ qualified discovery calls per month (with the goal of 10+).
If you have strong research skills, enjoy clean CRM work, are a skilled copywriter, and are confident in your ability to make fearless cold calls—this role is for you.
Key Responsibilities- Prospect Research & List Hygiene
- Enrich and prioritize 5,000 leads monthly against our Ideal Customer Profile (ICP)
- Maintain clean, complete records in HubSpot.
- Multi-Channel Outreach
- Run a 6-step, 10-day outreach cadence across email, LinkedIn, X, and phone.
- Personalize at least one line per contact.
- Cold Calling
- Hit daily call targets, navigate gatekeepers, and handle objections effectively.
- Booking Qualified Meetings
- Schedule 30-minute discovery calls with decision-makers or strong influencers at DTC brands.
- Message Testing & Optimization
- A/B test subject lines, openers, and scripts; share learnings weekly.
- Data Discipline
- Log all activities in HubSpot on the same day.
- Maintain accurate deal stages and follow-up tasks.
- Collaboration
- Join daily huddles, role-plays, and coaching sessions.
- Contribute to outbound playbook improvements.
- Meetings Booked: At least 5 qualified discovery calls/month (targeting 10+).
- Quality Standard:
- Decision-maker/influencer at a DTC brand within ICP.
- 30-min call booked and attended (or rescheduled within 7 days).
- Minimum fit signals logged (revenue, category, pain points).
- Activity & Conversion: Consistent multi-touch volume with improving connect/reply rates.
- CRM Hygiene: 100% same-day logging,
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