Business Development Manager

2 weeks ago

Cebu City, Central Visayas, Philippines Asia Brewery Inc. Full time ₱1,500,000 - ₱2,500,000 per year

Area of Assignment:

Cebu Sales Office - A.S. Fortuna St. Banilad, Mandaue City Cebu

PRINCIPAL PURPOSE:

  • Responsible for co-developing strategy, monitoring business performance and executing channel plan
  • effectively that maximizes our trade marketing investment to deliver business objectives in on tradechannel. Critical partner with Sales team and Brand teams , ensuring our customer plans are built, onbalance, through both always on volume driven activities and disruptive brand activation plans thatdeliver on our customer and consumer drivers.

ROLES AND RESPONSIBILITY

  • Implement a structured approach to regularly collect and update consumer, shopper, customer insights for defined priority channels.
  • Channel Activation.
  • Formalize and regularly review a Channel Strategy with clear definitions of Priority Channels and clear Strategies to win.
  • Embed continuous improvement cycle and own Internal Process Management to organize commercial plan gate keeping.
  • Use data driven sales methodology to drive efficient and effective sales decisions.
  • Extensive cross functional collaboration including with field sales, brand marketing and finance to bring a balanced volume, portfolio, branding and consumer experience approach to defend mainstream and accelerate premium growth in on trade in a targeted and scalable manner

QUALIFICATION

  • Bachelor's Degree in Business Administration, Marketing, Public Relation or any related fields.
  • With at least three (3) years of relevant On Trade channel marketing, brand marketing or field sales
  • experience, with minimum 1 year of management position (preferably from FMCG Industry).
  • Experience in customer service systems, sales distribution and sales management
  • Holder of driver's license code 1 and 2
  • Good communication skills, oral and written

Job Types: Full-time, Permanent

Work Location: In person

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