Marketing Manager

2 weeks ago

Katipunan P, Philippines Astra Multimarket Corporation Full time ₱600,000 - ₱800,000 per year

Job description:

Position Summary: Responsible for overseeing the development and execution of marketing strategies, campaigns, and initiatives within a company or organization. This role typically involves managing a team of marketing professionals, ensuring that marketing efforts align with the company's goals and objectives, and optimizing marketing performance across various channels.

I. Duties and Responsibilities:

Team Management:

  • Supervise and lead a team of marketing specialists, assistants, and/or coordinators.
  • Assign tasks, monitor progress, and provide guidance to ensure deadlines and targets are met.
  • Foster team collaboration and professional development through training and mentorship.

Campaign Development & Execution:

  • Oversee the creation, planning, and execution of marketing campaigns.
  • Collaborate with cross-functional teams (sales, product, creative, etc.) to develop integrated marketing plans.
  • Ensure campaigns are aligned with the company's brand, objectives, and target audience.

Strategy & Planning:

  • Contribute to the development of short-term and long-term marketing strategies.
  • Monitor industry trends and competitor activities to adjust strategies as needed.
  • Assist in budgeting and resource allocation for marketing initiatives.

Brand Management:

  • Ensure consistent brand messaging across all marketing channels.
  • Monitor brand positioning and work on brand enhancements or repositioning when necessary.

Performance Analysis:

  • Track and analyze the performance of marketing campaigns, using data to make improvements.
  • Generate reports on key performance indicators (KPIs), including return on investment (ROI), customer engagement, and sales impact.
  • Use insights from data analytics to refine future marketing activities.

Digital Marketing Oversight:

  • Oversee online marketing strategies, including social media, email marketing, SEO, and digital advertising.
  • Stay updated on digital trends and technologies to ensure campaigns are innovative and effective.

Stakeholder Communication:

  • Regularly report to senior management on the status of marketing efforts.
  • Act as a liaison between the marketing department and other teams within the organization.

II. Experience Requirement

· Bachelor's degree in Marketing, Business Administration, or a related field.

· With proven experience in automotive industry.

· Minimum of 5 years of experience in marketing, with at least 3 years in a supervisory or leadership role.

· Strong leadership and team management skills

· Excellent communication and interpersonal skills.

· Proficiency in digital marketing tools, social media platforms, and marketing analytics.

· Strong analytical skills and ability to interpret marketing data to drive strategies.

· Creativity and strategic thinking to develop innovative marketing plans.

· Ability to manage budgets and allocate resources effectively.

· Knowledge of the latest marketing trends and best practices.

· Proficiency in Microsoft Office Suite and marketing automation platforms.

Must be willing to be assigned at Edsa Munoz Quezon City.

Job Types: Full-time, Permanent

Benefits:

  • Company events
  • Free parking
  • Health insurance
  • Life insurance
  • On-site parking
  • Paid training
  • Pay raise

Job Types: Full-time, Permanent

Work Location: In person

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