Brand and Digital Communications Coordinator

4 days ago

Imus, Calabarzon, Philippines LOTUS CENTRAL MALL, INC. Full time ₱96,000 - ₱240,000 per year
  • Education: Bachelor's degree in Marketing, Communications, Digital Media, or any related field.
  • Experience: o At least 2-3 years of experience in digital marketing, brand management, or similar roles.
  • Strong background in social media strategy, brand development, and online communications.
  • Experience with content creation, SEO, SEM, email marketing, and analytics. Technical Skills:
  • Proficiency in digital marketing tools (e.g., Google Analytics, SEMrush, Hootsuite, Adobe Creative Suite).
  • Knowledge of social media platforms and trends, with a focus on growing engagement and brand presence.
  • Basic knowledge of graphic design or an understanding of creative direction.

Communication Skills:

  • Excellent written and verbal communication skills with an ability to craft clear, concise, and compelling content.
  • Creativity: Strong ability to create innovative marketing campaigns that resonate with the target audience.

Job Description:

Brand Strategy:

  • Develop and execute the brand's marketing strategy in alignment with company goals.
  • Collaborate with the Marketing and Communications team to ensure brand consistency across all platforms and communication channels.
  • Manage and refine the brand's digital identity, ensuring it remains relevant, authentic, and appealing to the target audience.

Digital Marketing:

  • Create and manage digital marketing campaigns across various platforms (social media, email, web, paid ads).
  • Oversee content creation, ensuring it aligns with the brand's voice and engages the audience.
  • Use analytics to track campaign performance and adjust strategies as needed to maximize results.
  • Stay up-to-date with the latest trends in digital marketing, ensuring the brand remains innovative in its approach.

Social Media & Content Management:

  • Develop, schedule, and monitor social media content to increase engagement and drive traffic.
  • Engage with the online community by responding to comments, messages, and reviews in a timely manner.
  • Oversee the creation of blogs, newsletters, and other forms of content that strengthen the brand's online presence.

Team Collaboration & Coordination:

  • Work closely with the creative team to develop visual assets, such as advertisements, banners, and social media posts.

Job Type: Full-time

Pay: Php18, Php20,000.00 per month

Benefits:

  • Additional leave
  • Company Christmas gift
  • Company events
  • Employee discount
  • Flexible schedule
  • Free parking
  • Gym membership
  • Health insurance
  • Life insurance
  • On-site parking
  • Opportunities for promotion
  • Paid training
  • Pay raise
  • Promotion to permanent employee
  • Staff meals provided
  • Transportation service provided

Work Location: In person

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