Senior Digital Marketing Manager
5 days ago
About the Role
Online Stores is looking for a Digital Marketing Manager to lead performance-driven initiatives across email, affiliate, SEO, content marketing, and digital user acquisition. You'll support the growth of traffic and brand visibility across our multi-brand eCommerce portfolio (United States Flag Store, Safety Gear, PlasticPlace, Northline Express, English Tea Store, and LightUp). Reporting to the Director of Marketing, you'll shape the cross-channel marketing roadmap and execute programs that drive awareness, engagement, and revenue.
Key Responsibilities
- Manage email marketing campaigns (promotional, triggered, lifecycle).
- Coordinate email calendars, segmentation strategies, and A/B testing.
- Analyze performance metrics and identify optimization opportunities.
- Support daily affiliate marketing operations and partner with vendors.
- Monitor affiliate dashboards; recruit and optimize affiliates.
- Oversee SEO audits, content briefs, link-building initiatives.
- Maintain editorial calendars and optimize existing content.
- Draft and edit copy for campaigns, blogs, and web pages.
- Collaborate on PR campaigns, seasonal promotions, and launches.
- Coordinate marketing calendars, campaign trackers, and deliverables.
- Ensure quality assurance across all digital marketing channels.
Requirements
- 5+ years of digital marketing experience in eCommerce (multi-brand or DTC preferred).
- Proficiency in Klaviyo, Google Analytics (GA4), ShareASale, Impact, and CMS/blog tools.
- Strong understanding of SEO, email best practices, and user acquisition strategies.
- Organized and experienced in managing multiple projects across teams.
- Analytical mindset with ability to translate data into actionable insights.
- Excellent communication and collaboration skills.
- Bonus: Experience with Shopify, NetSuite, and digital asset management systems.
Job Type: Full-time
Pay: Php100, Php120,000.00 per month
Benefits:
- Work from home
Application Question(s):
- How many years of experience do you have with Klaviyo?
- Would you be able to commit to a full-time schedule, Monday to Friday, 8 AM–5 PM EST?
- Do you have any experience in the e-Commerce industry?
- Would you be comfortable with an independent contractor or freelance arrangement?
Work Location: Remote
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