Brand Communications Manager
1 week ago
About the role
We are seeking a talented Brand Communications Manager to join our dynamic team at City Savings Bank. As the Brand Communications Manager, you will play a crucial role in shaping and elevating the brand identity of our organisation. Reporting to the Head of Marketing, you will be responsible for developing and implementing strategic communications campaigns that align with our brand vision and support our overall business objectives. This is a full-time, on-site position based in our Pasig City office.
What you'll be doing
- Develop and execute integrated brand communications strategies across multiple channels, including digital, print, and social media
- Collaborate with cross-functional teams to ensure brand consistency and cohesive messaging across all customer touchpoints
- Create engaging content, including social media posts, press releases, and marketing collateral, to effectively convey our brand story and values
- Continuously monitor and analyse the performance of brand communications campaigns, using data-driven insights to optimise and enhance future initiatives
- Stay up-to-date with industry trends and best practices in brand management and communications, and identify opportunities to innovate and differentiate our brand
- Manage relationships with external agencies, vendors, and partners to ensure seamless execution of brand campaigns
- Provide guidance and mentorship to the communications team, helping to develop their skills and foster a culture of creativity and excellence
What we're looking for
- Minimum of 5 years of experience in brand management or strategic communications, preferably in the financial services or banking industry
- Proven track record in developing and executing successful, integrated brand communications campaigns across multiple channels
- Strong understanding of marketing principles, brand positioning, and audience segmentation
- Excellent written and verbal communication skills, with the ability to craft compelling and impactful content
- Proficiency in data analysis and the use of analytics tools to measure campaign performance and drive insights
- Familiarity with digital marketing and social media platforms, and experience in leveraging them for brand-building
- Collaborative mindset and the ability to work seamlessly with cross-functional teams
- Creative problem-solving skills and a passion for staying ahead of industry trends
What we offer
At City Savings Bank, we are committed to providing our employees with a rewarding and fulfilling work environment. As the Brand Communications Manager, you will have the opportunity to contribute to the growth and evolution of our brand, and be part of a dynamic, collaborative team. We offer a competitive salary, comprehensive benefits package, and opportunities for professional development and career advancement. Join us in shaping the future of banking and become an integral part of our success story.
About us
City Savings Bank is a leading financial institution with a strong presence in the Philippines. Established in 1980, we have a rich heritage of providing innovative banking solutions and exceptional customer service. Our mission is to empower our clients to achieve their financial goals and contribute to the economic development of the communities we serve. With a focus on innovation, sustainability, and social responsibility, we are committed to being a trusted partner for our customers, employees, and stakeholders.
Apply now to become our next Brand Communications Manager and help us write the next chapter of our story.
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