Channel Marketing Manager

Grow beyond UR job with URC

Universal Robina Corporation is looking for a Channel Marketing Manager

Channel Marketing Manager - oversees trade and channel marketing strategies and activities directed to a company's sales channels including distributors, retailers and dealers. Manages the Channel Marketing Supervisors. Reports to the Sales Director.

What are the Roles and Responsibilities?

·       Build and maintain strong relationships with the Category Business and Technical Sales and Support Group.

·       Design and implement trade marketing campaigns aimed at channel partners based on Business Plan.

·       Identify target markets and tailor trade marketing efforts accordingly.

·       Work closely with product development and marketing teams to ensure alignment of goals and strategies.

·       Track and analyze the effectiveness of channel marketing activities.

·       Adjust strategies based on data and feedback to optimize results.

·       Allocate and manage budgets for channel marketing activities.

·       Prepare reports on channel marketing performance, stakeholder engagement, and campaign outcomes for the top management.

What are the Qualifications?

• Bachelor's degree in Marketing, Business Administration, or related field
• 5+ years of experience in marketing, with at least 2 years in channel or partner marketing.
• Excellent project management and organizational skills.
• Ability to analyze data and generate actionable insights.
• Strong communication and interpersonal skills for cross-functional collaboration.
• Develop and execute channel marketing plans to support partner sales and growth.
• Experience working with distributors, resellers, or retail partners in the Luzon region.

COMPANY OVERVIEW

Universal Robina Corporation (URC) is one of the largest branded consumer food and beverage product companies in the Philippines. The company has a significant, and growing presence in the ASEAN. It is among the Philippines' pioneers in the industry. It has been operating for over 50 years since Mr. John Gokongwei, Jr. established Universal Corn Products Inc. in 1954, a cornstarch manufacturing plant in Pasig City.

URC is engaged in an array of food-related businesses, including the production and distribution of branded consumer snack foods and beverages; commodities such as sugar and flour; and agro-industrial businesses mainly hogs, animal feed, and other related products.

URC's agro-industrial arm, Robina Agri Partners (RAP), is engaged in hogs and poultry farming. It also produces and distributes animal feeds and health products, as well as glucose and soya products. With its expertise and state-of-the-art diagnostic capabilities, RAP also provides local hog raisers a 'total agri-solution' and farm management support service.

Robina Hog Farm focuses on providing clean and safe quality meat products to Filipino households, and offers state-of-the-art diagnostic capability from farm management to fabrication and retailing. All Robina Farms' products are guaranteed "No Antibiotic Residue and No Hormone Administered".

OUR PROMISE

·       We offer multi-industry and International exposure. URC is the major player in various food, agricultural and industrial sectors with a powerful presence throughout the ASEAN Regions.

·       We advocate a culture of success. URC empowers its people to become holistic individuals and socially responsible leaders.

·       We are committed to promoting learning and development. URC provides exciting experiences for its people to maximize their potentials and hone their talents. We bring the best in our people and offer them a rewarding career.

OUR CORE PURPOSE

Delight everyone with good food choices.

OUR VALUES

·       Put people first. We care, cultivate trust, and listen without judgement

·       Own it. We take initiative to unlock opportunities.

·       Dare to do. We champion experimentation and incubate new ideas.

·       Move forward fast. We see the big picture and learn along the way.

OUR AMBITION

We are a sustainable global enterprise of world class talent. Giving everyone access to high quality planet-friendly products. Enhancing the lives of our employees, customers, consumers, and communities.

WHY JOIN US?

·       Allowances (i.e. Rice Subsidy, Christmas, Medicine, and Uniform)

·       Group Life Insurance

·       Health Insurance Plan

·       Annual Physical Examination

·       Annual Vacation and Sick Leaves, with Leave Conversion for Unused Leaves

·       Emergency, Bereavement, and Nuptial Leave

·       Salary Increase

·       Learning & Growth (Trainings)

·       Employee Engagement Activities

·       Health & Wellness Programs

·       Sponsored Company Events and Activities

·       Free Parking

·       Special Employee Discounts on Gokongwei Group of Companies

·       Local and International Exposure and Opportunities

Apply with us today and join us in delighting our employees, customers, consumers, and communities with good food choices

NOTE: Universal Robina Corporation does not collect fees throughout our recruitment process and does not collaborate with any travel agency or third party to provide accommodation or other services to job applicants. All URC recruitment processes happen in our respective offices or plants. Recruitment processes are only carried out by our Talent Acquisition teams with an official corporate email address.