Strategic Growth Analyst

4 days ago

Taguig, National Capital Region, Philippines beBeeGrowth Full time $120,000 - $150,000

We are a tech-enabled growth organization that ignites revenue and brand recognition for leading and emerging companies worldwide. Our team values diversity in backgrounds and experiences, driving success through our people-first approach.

As a full-service growth marketing firm, we offer best-in-class services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative.

Our proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table.

Our dynamic team of consultative marketers, creatives, analysts, and technologists challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.***

Job Description:

The Sr. Growth Analyst will be responsible for auditing current and prospective clients' marketing programs and crafting integrated marketing plans across our full suite of channels, with special emphasis on social media (Facebook, TikTok, etc) and Google Ads (SEM, GDN, and YouTube).

Responsibilities:

  • Planning: determining the best budget allocation by channel, medium, environment, objective, and stage in the funnel
  • Coordinating: working with channel specialists to ensure channel-level strategies align with the overarching plan
  • Research and analysis: learning about the prospective client, their industry, vertical, similar clients and competitors, ideal customer profile, sentiment, etc
  • Forecasting and projections: working with our specialists to pressure test forecasts and ensure that projections match up with client objectives and business goals.
Required Skills & Qualifications:

5+ years of cross-channel marketing program management experience

Understanding of marketing funnels and flywheels

Previous experience with large sets of campaigns and/or clients ($100k+ spend per month per client)

Competence in Google Ads, Facebook, and/or similar self-serve platforms

Familiarity with the larger marketing and media buying landscape

Familiarity with earned media channels

Familiarity with audience insight tools such as Global Web Index

Familiarity with Asana and Slack

Benefits:

A supportive work environment that fosters creativity, collaboration, and innovation

Opportunities for professional growth and development in a rapidly evolving industry

A competitive compensation package that rewards performance and contributions

Others:

Power Digital is an Equal Opportunity Employer committed to creating a diverse and inclusive workplace culture

Diversity in our team's backgrounds and experiences is paramount to our success

Embracing different perspectives and ideas drives creativity and innovation

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