Unlock Customer Acquisition Success

2 weeks ago

Porac, Philippines beBeePerformance Full time $18,000 - $30,000
Direct Response Media Buyer Job Description

This is a world-class role that owns the entire customer acquisition funnel from ad click to conversion.

The ideal candidate combines CRO, strategy, and performance marketing skills to craft, test, and scale full-funnel systems across various platforms.

  • Media Buying Across Paid Social + Search: Plan, launch, and scale campaigns on Meta (Facebook/IG), Google, and TikTok Shop.
  • Daily analysis of campaign performance: Optimize creative, audiences, bidding, and spend for maximum ROI.
  • Focus on ROAS, CAC, and LTV: Drive revenue growth through efficient customer acquisition strategies.
  • Conversion Rate Optimization + Funnel Strategy: Own and optimize full funnel architecture—landing pages, advertorials, checkout flows, upsells.
  • Lead A/B tests: Continuously improve page layouts, CTAs, offers, and other critical elements.
  • Turn performance data into actionable testing roadmaps: Inform decision-making with data-driven insights.
  • Direct Response Copywriting: Craft compelling ads, headlines, lead-ins, advertorials, and VSL scripts that drive conversions.
  • Match copy angles to customer psychology and platform behavior: Create targeted messaging that resonates with customers.
  • Funnel + Offer Creation: Build new funnels from scratch for new products or verticals, coordinate landing page design and copy, and leverage proven DR frameworks for testing new offers.
  • Ownership & Strategic Growth Leadership: Set KPIs, manage budgets, collaborate with stakeholders, and build/lead a small performance team as we scale.

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