Digital Lead Generation Specialist

24 hours ago

Las Piñas, National Capital Region, Philippines beBeeDigital Full time ₱5,000,000 - ₱8,000,000

Job Title: Digital Lead Generation Manager


We are seeking a seasoned Lead Generation Strategist to build and implement a cutting-edge digital infrastructure for acquiring new customers across multiple territories.


This role focuses on developing and executing a multi-channel lead generation strategy, leveraging CRM (Salesforce), marketing automation, AI-powered lead gen tools, LinkedIn marketing, Google AdWords, SEO, and digital campaigns.


Responsibilities">
  • Design and implement a scalable lead generation system to acquire customers in multiple regions">
  • Develop and manage multi-channel campaigns, leveraging SEO, paid advertising, LinkedIn, and AI-driven prospecting">
  • Use AI-based lead generation platforms (e.g., Amplemarket, ZoomInfo, Apollo.io) to optimize prospecting and outreach">
  • Oversee Google AdWords, PPC campaigns, and targeted paid advertising strategies">
  • Build and maintain a lead management system within Salesforce CRM, ensuring data is structured for automation and conversion tracking">
  • Implement and optimize marketing automation platforms (HubSpot, Pardot, Marketo) to automate email and drip campaigns">
  • Leverage AI-driven tools for automated outreach, personalized email campaigns, and customer targeting">
  • Develop and execute SEO strategies to enhance online visibility and organic lead acquisition">
  • Optimize website landing pages and content strategy for lead conversion">
  • Manage and improve LinkedIn marketing campaigns, including outreach and sponsored ads">
  • Track key lead generation KPIs, ensuring performance optimization and ROI maximization">
  • Implement lead scoring and segmentation models to identify high-converting prospects">
  • Analyze campaign data, sales funnel performance, and customer behavior insights to refine strategies">
  • Use AI-powered analytics and automation to continuously optimize lead generation efforts">
  • Collaborate with the sales team to align lead generation strategies with revenue goals">
  • Coordinate with content marketers and designers to create compelling assets that drive engagement">
  • Lead the implementation of ABM (Account-Based Marketing) strategies to target high-value clients">
">Requirements">
  • 3+ years of experience in lead generation, digital marketing, or demand generation">
  • Proven experience in the technology industry (CRM, Salesforce, SaaS)">
  • Strong knowledge of Salesforce CRM, AI-driven lead gen tools, and marketing automation">
  • Hands-on experience in Google AdWords, LinkedIn advertising, and SEO optimization">
  • Expertise in data-driven marketing, campaign performance tracking, and conversion optimization">
  • Strong understanding of B2B sales funnels and outbound/inbound lead generation">
  • Soft Skills & Personality Traits: strategic thinker with a data-driven mindset; proactive and hands-on; excellent project management and execution skills; strong communication and stakeholder management skills">
">Benefits">
  • Build a lead generation machine from the ground up">
  • Work with cutting-edge AI and automation tools to optimize sales outreach">
  • High earning potential - competitive salary with performance-based commission">
  • Remote work flexibility with a global team">

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