WFH Digital Content and Social Media Manager

Role Overview

The Multimedia Specialist will serve as the primary Digital Content and Social Media Manager for the client's City Classic & Rental brand. This role combines content creation, AI-assisted media production, digital campaign execution, community management, and performance reporting across SMM, website content, and GoHighLevel automation or content components.

You will oversee the brand's online presence across social media platforms, website updates, and GHL content setup, ensuring consistent, engaging, and high-quality output.

Independent Contractor Perks

• HMO Coverage for eligible locations
• Permanent work from home
• Immediate hiring
• Steady freelance job
• Monday - Friday

Schedule: Monday to Friday, 11:00 AM – 6:00 PM CST

Key Responsibilities

• Content Strategy & Social Media Management

• Develop and execute a comprehensive social media strategy focused on the rental and restoration segments of the brand.

• Produce weekly/monthly content plans and maintain a structured content calendar.

• Use AI tools to generate, personalize, and optimize:

  • Social media posts
  • Graphics and branded visuals
  • Short-form videos
  • Captions and ad copy
  • Content Creation & Multimedia Production

• Create high-quality static graphics, short-form videos, reels, and other multimedia materials.

• Repurpose long-form content into engaging bite-sized formats using AI and editing tools.
• Ensure all media produced is aligned with brand guidelines.

• Platform Execution & Management

• Manage daily posting, scheduling, and optimization across SMM platforms.

• Update website visuals or content as needed (basic CMS management).
• Support GoHighLevel (GHL) tasks such as uploading media, updating funnels/pages content, and ensuring brand consistency.

• Analytics, Engagement & Reporting

• Monitor analytics across social media and website performance; identify trends.

• Respond promptly and professionally to comments, inquiries, and messages to build an active online community.
• Provide weekly performance insights and recommendations to increase engagement and conversions.
• Submit daily End-of-Day (EOD) summaries and maintain task tracking through Trello.

• Internal Communication & Collaboration

• Coordinate closely with internal teams for approvals, campaign planning, and content direction.

• Ensure messaging across all digital touchpoints aligns with the brand identity and goals.

Requirements

• Proven experience in social media management and/or multimedia content creation.

• Strong proficiency with AI creative tools, such as:

• ChatGPT, Jasper, MidJourney, Stable Diffusion, Canva AI, or similar.

Skilled in:

• Graphic design
• Short-form video editing
• Caption writing
• Familiarity with analytics tools (Meta Insights, Google Analytics, Platform Insights).
• Excellent English communication skills (written and verbal).
• Ability to work independently, manage deadlines, and maintain consistency.
• Highly organized, detail-oriented, and proactive.
• Experience with Trello, GoHighLevel, or CMS/website content management is a plus.

Side note: Since this is a permanent work-from-home position and an "Independent Contractor" arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.

Reminder

Apply directly to the link provided; you will be redirected to BruntWork's Career Site. You must apply using the said link to complete the initial requirements, which includes pre-screening assessment questions, technical check of your computer, and voice recording. APPLICATIONS WITH COMPLETE REQUIREMENTS WILL BE PRIORITIZED.