Marketing Coordinator/Specialist
2 weeks ago
About the Role
We are seeking a dynamic and versatile Marketing Coordinator / Specialist to join our growing team. This role is ideal for a creative self-starter who thrives on variety— someone who can move seamlessly between content creation, event planning, social media, website updates, and targeted client outreach. The right candidate will not only bring fresh ideas but also execute them with precision, ensuring our marketing efforts support growth across key verticals.
Key Responsibilities
Content Creation & Design
- Develop engaging content for blogs, newsletters, and client-facing collateral.
- Create visually compelling graphics and layouts for digital and print use.
Event Research & Planning
- Research, evaluate, and coordinate industry events, conferences, and sponsorship opportunities.
- Support logistics for hosted events, webinars, and Lunch & Learns.
Social Media Management
- Plan, schedule, and post content across LinkedIn and other platforms.
- Monitor engagement and adjust strategy for maximum visibility and impact.
Website & Blog Management
- Update website content, landing pages, and service descriptions.
- Manage blog posting schedule, coordinating with internal subject matter experts.
Client & Prospect Outreach
- Identify and connect with prospects, supporting newsletter campaigns and vertical-specific outreach.
- Collaborate with Account Managers to execute on-site and digital campaigns targeting clients within defined industries.
SEO & Analytics
- Keyword research, competitive analysis, and performance tracking.
- Provide insights and recommendations to improve website traffic, rankings, and conversions.
Desired Skills & Qualifications
- 2+ years of marketing experience (B2B or professional services preferred).
- Strong writing and content creation skills.
- Proficiency with design tools (Canva, Adobe Creative Suite, or similar).
- Familiarity with social media scheduling and analytics tools.
- Basic website editing experience (WordPress or similar CMS).
- Experience with CRM/marketing automation tools knowledge a plus.
- Experience SEO/analytics platforms strongly preferred.
- Highly organized with strong project management skills.
What We're Looking For
- A creative thinker who can generate ideas and bring them to life.
- A detail-oriented doer who follows through and delivers on time.
- A team collaborator who can work with Account Managers, leadership, and technical staff to align marketing with company goals.
Benefits:
- Competitive salary and benefits package.
- HMO with free dependent.
- Life Insurance upon regularization.
- Full PC set up
- Opportunity for professional growth and development.
- Collaborative and supportive work environment.
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