Mass Market Segment Consultant

2 weeks ago

Makati PHAIA Philippines AIA Group Full time ₱30,000 - ₱60,000 per year

FIND YOUR 'BETTER' AT AIA

We don't simply believe in being 'The Best'. We believe in better - because there's no limit to how far 'better' can take us.

We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more people - including our own - to live Healthier, Longer, Better Lives.

If you believe in better, we'd love to hear from you.

About the Role

The position is responsible for penetrating the assigned customer segment by assisting the head in developing, and coordinating the execution of strategic plans, campaigns, tools and programs necessary to achieve target segment penetration., innovative customer engagement activities, and service improvements.

Roles and Responsibilities:

  • Manages the segment's strategic initiatives and projects, including, product ideation, new channel development, customer programs service enhancements and other areas for innovation.
  • Gathers marketing intelligence to determine opportunities to innovate and enhance processes and products, identify market trends and propose recommended actions
  • Collaborates regularly with Group, LBU and Partners for the alignment of strategies and integration of plans and initiatives; If warranted, manages cross-functional teams in the execution of strategic priorities
  • Initiates and finalizes business cases, concept papers and marketing plans related to assigned projects.
  • Develops Sub-segment's Value Propositions and customer journey for campaigns, activities and products
  • Provides regular reports on key metrics relevant to the assigned subsegment
  • Performs other duties that may be assigned by the superior from time to time.

Minimum Job Requirements:

  • Education – Graduate of any 4-year college course preferably from a reputable university – Business or Marketing related course
  • Experience – 2-4 years of relevant work experience in the area of Marketing, Sales, Business Development, Training in the life insurance/ bancassurance industry; banking experience an advantage
  • Certifications/licenses – MBA &/or FLMI an advantage
  • Special skills – Human-centered Design Thinking, Basic Market Research, Strong Communication and Presentation Skills, Analytical and Problem Solving Skills, Relationship Management Skills, Events Management, Campaign/Project Management, Working knowledge on MS Office particularly MS Word, Excel and PowerPoint
  • Creative, high-energy, multi-tasker, can work with aggressive deadlines, able to handle stress well

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

  • Mass Market Segment Consultant

    4 weeks ago

    Makati, Philippines AIA Hong Kong and Macau Full time

    Mass Market Segment Consultant page is loaded## Mass Market Segment Consultantlocations: Makati, PH-AIA Philippinestime type: Full timeposted on: Posted 24 Days Agotime left to apply: End Date: December 6, 2025 (30+ days left to apply)job requisition id: JR-61284**FIND YOUR 'BETTER' AT AIA***We don’t simply believe in being ‘The Best’. We believe in...

  • Mass Market Segment Consultant

    2 weeks ago

    Makati, Philippines AIA Hong Kong Full time

    FIND YOUR 'BETTER' AT AIA We don’t simply believe in being ‘The Best’. We believe in better - because there’s no limit to how far ‘better’ can take us. We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can...

  • Mass Market Segment Consultant

    2 weeks ago

    Makati City, National Capital Region, Philippines AIA Australia Full time ₱900,000 - ₱1,200,000 per year

    FIND YOUR 'BETTER' AT AIAWe don't simply believe in being 'The Best'. We believe in better - because there's no limit to how far 'better' can take us.We believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. So that together we can support even more...

  • Segment Marketing Manager

    3 weeks ago

    , Metro Manila, Philippines GCash Full time

    Segment Marketing Manager Apply for the Segment Marketing Manager role at GCash. Overview GCash is a leading FinTech company committed to creating innovative financial solutions. The Segment Marketing Manager will drive targeted campaigns and product development to enhance segment performance. Responsibilities Lead the planning and development of campaigns...

  • Trade Marketing Specialist

    3 weeks ago

    , Metro Manila, Philippines Maya Full time

    Overview The Senior Trade Activation Program Associate is a dynamic and results-oriented role responsible for driving transaction growth and brand presence within the micro-SME segment. The role is expected to lead the revamp of existing satellite retail stores, identify new trade program opportunities, and execute on-ground initiatives to increase...

  • Portfolio Management Officer

    2 weeks ago

    Philippines Meaningful Banking from Metrobank Full time ₱1,500,000 - ₱3,000,000 per year

    Be #InGoodHands with MetrobankHere at Metrobank, we don't simply hire employees—we hone future leaders. We provide opportunities that enhance your skills and unlock your talents, helping you evolve into a well-rounded individual. We supply you with all the pieces you need to do your best work, unleashing your full potential to help you secure your future...

  • Senior Trade Marketing Associate

    2 weeks ago

    , Metro Manila, Philippines Maya Full time

    Maya National Capital Region, Philippines Overview The Senior Trade Marketing Associate is a dynamic and results-oriented role responsible for driving transaction growth and brand presence within the micro-SME segment. The role is expected to lead the revamp of existing satellite retail stores, identify new trade program opportunities, and execute on-ground...

  • AVP–VP, Deposit

    1 day ago

    , Metro Manila, Philippines HCM Nexus Full time

    About the Role You will lead the bank’s Deposit & Debit Category and Segment Marketing function, owning customer insights, journey design, and end-to-end marketing strategy for upper-retail segments. This is a leadership role that requires a data-driven marketer who can orchestrate cross-functional teams, drive adoption of deposit & debit products, and...

  • Head of Credit Cards

    3 weeks ago

    , Metro Manila, Philippines Michael Page Full time

    Head of Credit Cards - Leading Fintech - Mass Market focus Apply now for the Head of Credit Cards - Leading Fintech - Mass Market focus role at Michael Page . Location Makati, National Capital Region, Philippines Seniority Level Director Employment Type Full-time About Our Client Leading Fintech organization that is well known for Consumer financing and...

  • Digital Business Consultant

    2 weeks ago

    Makati, PH-AIA Philippines AIA Group Full time ₱2,000,000 - ₱2,500,000 per year

    At AIA we've started an exciting movement to create a healthier, more sustainable future for everyone.As pioneering innovators for over 100 years, we're now transforming our organisation to be faster, simpler and more connected. Because we want to be even better equipped to develop digital solutions and experiences that help more people live Healthier,...