Brand Content Specialist
6 days ago
HYBRID WORK ARRANGEMENT
REQUIREMENTS:
- Bachelor's degree in Mass Communication, Journalism, or related field.
- At least 5 years of relevant experience in public relations, brand communications, or media relations.
- Strong verbal and written communication skills
- Expertise in using social media platforms to manage brand voice and engage with the public.
- Excellent communication, problem-solving, and coordination skills.
- Ability to adapt to a fast-paced, dynamic work environment.
- Ability to work with minimal supervision.
- High attention to detail and accuracy.
JOB DESCRIPTION:
Brand Promotion & PR
- Develop and execute PR strategies to build brand awareness and strengthen Cottonique's positioning in the sustainable fashion and skin health space.
- Write and distribute press releases, media pitches, and story angles to secure features in relevant outlets.
- Maintain relationships with journalists, bloggers, and media partners.
- Social Media Management
- Plan, create, and publish engaging original content across social platforms (Instagram, TikTok, Facebook, X, LinkedIn).
- Monitor trends, engage with followers, and grow Cottonique's digital community.
- Track performance and optimize strategies based on analytics.
Influencer & Collaboration Outreach
- Identify, negotiate, and manage collaborations with influencers, advocacy groups, and like-minded brands.
- Build long-term relationships with partners aligned with Cottonique's values.
- Coordinate affiliate/influencer campaigns and ensure brand guidelines are followed.
Content Creation
- Write, design, and send newsletters that highlight product launches, promotions, and brand storytelling.
- Create compelling copy and visuals for social media posts, blogs, and collaborations.
- Ensure all content reflects Cottonique's brand voice, sustainability mission, and hypoallergenic focus.
Community Engagement
- Actively participate in relevant forums, groups, and communities to position Cottonique as a thought leader in skin health and clean apparel.
- Gather customer feedback and incorporate insights into PR initiatives.
Job Type: Full-time
Pay: Php25, Php35,000.00 per month
Benefits:
- Life insurance
- Promotion to permanent employee
- Work from home
Education:
- Bachelor's (Preferred)
Work Location: In person
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