Growth Marketer for UK E-Commerce Brand

2 days ago

Manila, National Capital Region, Philippines Purolabs Full time £40,000 - £80,000 per year
About the job Growth Marketer for UK E-Commerce Brand

Growth Marketer - UK E-Commerce Brand

Location: Remote

Working Hours: Monday to Friday, 9:00 AM - 5:00 PM UK GMT (minimum 4 hours overlap)

Contract Type: Independent contractor

Language: English only

About Purolabs

Purolabs is a fast-growing DTC supplements brand based in the UK with over 350,000 happy customers.

We create clean, science-backed supplements that actually work - no fillers, no nasties, just real results.

Featured in Vogue, Women's Health, and Evening Standard, our UK-made products are trusted by health-conscious people who refuse to compromise on quality.

The Role

We're looking for a proactive and data-driven Growth Marketer who lives and breathes performance marketing and customer acquisition. This is not a brand marketing role - the focus is entirely on direct response: driving measurable customer acquisition, optimising funnels, and scaling campaigns profitably.

You'll own the full growth strategy, working hands-on with paid acquisition, conversion optimisation, and customer retention. You should be the kind of person who obsesses over unit economics, loves testing new approaches, and gets genuinely excited when you crack a winning strategy that scales.

What You'll Be Doing

Paid Acquisition & Campaign Management
  • Plan, execute, and optimise paid social campaigns across Meta and TikTok to hit ROAS and CAC targets
  • Develop systematic testing frameworks for audiences, creative angles, and landing pages
  • Scale winning campaigns while maintaining profitability and healthy unit economics
  • Monitor daily ad account performance and make data-driven optimisation decisions
  • Collaborate with creative team to provide performance feedback and strategic direction
Analytics & Performance Tracking
  • Own key growth metrics including CAC, LTV, ROAS, MER, CPA, and contribution margin
  • Build and maintain dashboards to track funnel performance and identify bottlenecks
  • Conduct cohort analysis and customer lifetime value modelling
  • Review campaign data to understand what's working and communicate insights clearly to the team
  • Present weekly performance reports with actionable strategic recommendations
Conversion Rate Optimisation
  • Run structured A/B tests on landing pages, product pages, and checkout flow
  • Analyse user behaviour using Google Analytics, Heatmaps and tools like Triple Whale
  • Identify friction points in the customer journey and implement solutions
  • Optimise email flows and post-purchase sequences to increase retention and LTV
  • Systematise processes for repeatable, scalable growth
Growth Strategy & Channel Expansion
  • Develop quarterly growth roadmaps aligned with revenue and profitability targets
  • Test and scale new traffic sources including YouTube and emerging platforms
  • Conduct competitor analysis and market research to identify growth opportunities
  • Proactively flag issues, spot inconsistencies, and solve problems before they escalate
  • Think strategically about the big picture while maintaining attention to detail
What We're Looking For

Essential Experience
  • 2-3+ years of proven experience in direct response or growth marketing for DTC e-commerce brands
  • Strong track record of managing and scaling paid social campaigns profitably on Meta and TikTok
  • Deep understanding of direct response metrics and unit economics (CAC, LTV, ROAS, MER, CPA, contribution margin)
  • Hands-on experience reviewing ad accounts and understanding campaign performance
  • Ability to provide clear feedback to creative teams based on data and performance insights
  • Experience working cross-functionally with creative teams, agencies, and performance specialists
  • Proven ability to run structured experiments and iterate based on results
Technical Requirements
  • Expert-level proficiency with ad platforms like Meta and Tik Tok
  • Experience with analytics tools like Triple Whale and Lifetimely
  • Strong analytical skills with advanced Excel/Google Sheets and data visualisation
  • Experience with Google Analytics, conversion tracking, and attribution
  • Familiarity with Shopify and e-commerce analytics platforms
  • Available during UK working hours (9am-5pm GMT) with minimum 4-hour overlap daily
  • Fluent English (written and spoken) - all application materials must be in English
Bonus Points
  • Experience with consumer consumables, supplements, skincare, or subscription-based products
  • Knowledge of email marketing platforms like Klaviyo and retention strategies
  • Familiarity with other emerging acquisition channels
  • Background in health, wellness, or supplements industry
Your Personality
  • Numbers-obsessed and data-driven - you make decisions based on metrics, not opinions
  • Highly detail-oriented with ability to spot incongruencies and think strategically
  • Proactive problem-solver who anticipates issues before they arise
  • Strong communicator who can translate data into clear, actionable insights
  • Comfortable working in fast-paced, entrepreneurial environments
  • Self-starter who takes ownership and drives results independently
Why Join Us
  • Fully remote with flexibility during UK hours
  • Competitive salary and paid time off (including UK bank holidays)
  • Real ownership over growth strategy and performance outcomes
  • Training opportunities and quarterly growth reviews
  • Work with a product that genuinely improves people's wellbeing
  • Join a fast-growing brand with proven product-market fit
How to Apply

Please submit your application via LinkedIn including:
  • Your CV (in English) highlighting your DTC/e-commerce experience with specific results achieved
  • A 2-minute video introduction telling us why you're excited about this role and what makes you the right fit
Important Requirements
  • This is a remote contractor position (not employment)
  • Applications welcome from all countries
  • Must be available during UK working hours (9am-5pm GMT) with a minimum 4-hour overlap
  • All materials (CV, case study, video) must be submitted in English
  • Applications without a video will not be considered

  • Creative Strategist for UK E-Commerce Brand

    2 days ago

    Manila, National Capital Region, Philippines Purolabs Full time ₱40,000 - ₱80,000 per year

    About the job Creative Strategist for UK E-Commerce Brand Creative Strategist - UK E-Commerce BrandLocation: RemoteWorking Hours: Monday to Friday, 9:00 AM 5:00 PM UK GMT (minimum 4 hours overlap)Contract Type: Independent contractorLanguage: English onlyAbout PurolabsPurolabs is a fast-growing DTC supplements brand based in the UK with over 350,000 happy...

  • E-commerce Procurement Specialist

    7 days ago

    Manila, National Capital Region, Philippines Atticus Solutions Full time ₱900,000 - ₱1,200,000 per year

    We are looking for a highly proactive E-commerce Procurement Analyst to help shape our e-commerce product pipeline. This role combines market intelligence with hands-on global sourcing, spotting fast-rising product trends, finding reliable international suppliers, and ensuring quality and cost competitiveness.This is not a passive purchasing role. You will...

  • HR Assistant

    4 days ago

    Manila, National Capital Region, Philippines Be Global E-commerce Corporation Full time ₱600,000 - ₱1,200,000 per year

    Duties and Responsibilities:Drive and develop digital strategy with a focus on customer acquisition and retention on the online channelsImplement, measure and evaluate campaigns across multiple channels of engagement. Your in-depth knowledge of SEO, SEM, PPC, Retargeting and Re-marketing will be required.Lead the development of B2C and B2B e-commerce...

  • E-commerce Graphic Designer

    4 days ago

    Manila, National Capital Region, Philippines HireHawk Full time $1,300 - $1,800

    Job Title: E-commerce Graphic Designer Job Type: Full-Time Contractor Workplace: Remote (PST hours) Schedule: Monday–Friday, 8:00 AM – 5:00 PM PST Compensation: USD $1,300 – $1,800 per month (DOE)At HireHawk, we connect top global creative talent with high-growth U.S. brands.We're seeking an E-commerce Graphic Designer to elevate visual storytelling...

  • E-commerce Associate

    4 days ago

    Manila, National Capital Region, Philippines ADASTRIA Full time ₱30,000 - ₱60,000 per year

    Position Title: E-Commerce AssociateWork Location: Leon Guinto St., Malate, ManilaPosition Overview:The E-Commerce Associate is responsible for managing day-to-day operations of the company's e-commerce platforms to ensure smooth execution of online sales, promotions, and customer engagement. The role will oversee online store performance, coordinate with...

  • E-commerce Specialist

    1 week ago

    Manila, National Capital Region, Philippines STAFF X Full time ₱900,000 - ₱1,200,000 per year

    Job SummaryIn this role you'll collaborate with our creative & operational teams to shape our brand's success across our B2C and B2B channels.Job SpecificationsA well-established homeware and textiles company with a national presence is seeking an E-commerce Specialist to drive its digital performance across both B2C and B2B channels. The role will...

  • E-Commerce Specialist

    2 days ago

    Manila, National Capital Region, Philippines Klaiya Full time ₱900,000 - ₱1,200,000 per year

    Role Overview:As an E-Commerce Specialist, you need to ensure that your team meets sales targets and exceeds client expectations. This role involves coordinating team schedules and collaborating with the Team Leader and Key Account Manager to set and achieve goals.Essential funtion:Sales Target Management: Drive the team to achieve and exceed sales targets...

  • E-commerce Operations Manager

    1 week ago

    Manila, National Capital Region, Philippines Regard Outsourcing Services Inc. Full time ₱1,200,000 - ₱3,600,000 per year

    We're looking for a highly strategic and data-driven Senior E-commerce Operations Manager to lead and scale our cross-border e-commerce business. If you thrive in fast-paced global markets and know how to turn insights into action, this role is for you.What We're Looking ForDevelop and decompose annual sales targets based on company goalsConduct demand...

  • E-Commerce Specialist

    4 days ago

    Manila, National Capital Region, Philippines Firefly Electric and Lighting Corporation Full time ₱30,000 - ₱60,000 per year

    About the RoleLocation: Ermita, ManilaRole Type: Full-timeDepartment: MarketingReporting to: Assistant Manager - Digital CommerceAs an E-commerce Specialist, you will be assisting the Assistant Manager of Digital Commerce in the management, maintenance, and forecast/target achievement of the identified digital platform/s of the company.Other responsibilities...

  • E-commerce Graphic

    1 week ago

    Manila, National Capital Region, Philippines Private Advertiser Full time ₱900,000 - ₱1,200,000 per year

    We are a dynamic e-commerce company dedicated to providing high-quality products and exceptional customer experiences. With a commitment to innovation and creativity, we're seeking a talented E-commerce Graphic & Multimedia Design Lead to join our growing team. If you're passionate about design, have proven leadership experience, and thrive in a fast-paced...