KOL Leader

2 days ago

Bonifacio Global Metro Manila, Philippines John Clements Consultants, Inc. Full time

Position Overview

The Client is seeking an experienced KOL Leader to drive its global Key Opinion Leader (KOL) strategy and partnerships. This role combines business development and influencer relationship management to strengthen brand presence, accelerate user growth, and expand influence within the payments, fintech, and cryptocurrency ecosystems.

You will collaborate with Marketing, Business Development, and Product teams to build and manage a high-impact KOL network across Southeast Asia, global crypto hubs, and emerging markets.


Key Responsibilities

Business Development & KOL Acquisition

  • Identify, source, and negotiate partnerships with top-tier KOLs and influencers in fintech, payments, and crypto sectors globally.
  • Develop creative proposals, partnership packages, and strategic engagement plans.
  • Expand and maintain a strong KOL network across priority markets.

KOL Relationship Management

  • Build long-term relationships with global KOLs, ensuring alignment with the Client's brand and growth objectives.
  • Coordinate campaign support including content guidelines, marketing assets, and performance tracking.
  • Oversee KOL performance reporting, ROI measurement, and acquisition impact monitoring.

Campaign Strategy & Execution

  • Co-develop marketing campaigns with KOLs to boost awareness, user acquisition, and transaction growth.
  • Work with content, design, and product marketing teams to ensure campaigns align with business goals.
  • Stay updated on influencer marketing trends and best practices to refine strategies.

Cross-Functional Collaboration

  • Partner with Product, BD, and Regional Marketing teams to align KOL initiatives with product launches, events, and market expansion.
  • Collaborate with Compliance and Legal teams to ensure contracts and campaigns adhere to regulatory requirements across markets.

Qualifications
  • Bachelor's degree in Marketing, Communications, Business, or related fields (MBA is a plus).
  • At least 5 years of experience in influencer marketing, KOL management, or business development (fintech, payments, or crypto preferred).
  • Proven success in acquiring and managing high-impact KOL partnerships in multiple markets.
  • Exceptional communication, negotiation, and relationship-building skills.
  • Strong analytical skills with experience measuring and optimizing campaign performance.
  • Deep understanding of crypto, blockchain, and fintech ecosystems.
  • Ability to thrive in a fast-paced, cross-border, results-driven environment.

Key Performance Indicators (KPIs)
  • Number and quality of KOL partnerships onboarded.
  • User growth and transaction volume driven through KOL campaigns.
  • Campaign ROI and engagement results.
  • Retention and activation of long-term KOL partners.

  • Affiliate B2C Operation Leader

    2 days ago

    Manila, National Capital Region, Philippines Lazada Full time

    Define and execute a KOL/influencer strategy for Indonesia (short-form video, livestream, Instagram, YouTube, blogs) aligned to acquisition, retention and category priorities.Proactively recruit, vet and sign high-potential KOLs across macro / micro / nano tiers and niche verticals; grow a diverse pipeline to meet seasonal and campaign needs.Lead end-to-end...

  • Business Development

    2 days ago

    Manila, National Capital Region, Philippines MKIT (HONG KONG) HOLDINGS LIMITED Full time

    Key ResponsibilitiesProactively identify, categorize, and prioritize relevant content creators, influencers, and Key Opinion Leaders (KOLs) across various platforms and communities in the Philippines.Initiate contact, build rapport, and skillfully negotiate and close partnership agreements, defining compensation, deliverables, and ensuring mutual benefit for...

  • Medical Scientific Liaison

    1 week ago

    Santolan, Metro Manila, Philippines PHILCARE PHARMA INC. Full time ₱25,000 - ₱120,000 per year

    Job descriptionLocation: PasigType: Full-timeTeam: Medical Affairs TeamReports to: Medical Affairs ManagerAbout Philcare PharmaPhilcare Pharma, Inc. is an innovative, growth-stage pharmaceutical company focused on developing breakthrough therapies in Critical Care, Cardio-metabolic and Anesthesia and Pain. Now in its 13th year of operation with 11 innovative...

  • Strategy Executive

    2 days ago

    Manila, National Capital Region, Philippines In Circle Inc Full time

    In Circle is a leading influencer marketing agency in the Philippines, driving innovation and shaping the future of digital advertising since 2019. We serve top global and local brands, delivering impactful campaigns by creating strategic partnerships between brands and creators, ensuring both strong engagement and tangible business results through...

  • Digital Marketing Specialist

    1 week ago

    Manila, National Capital Region, Philippines C&E Publishing, Inc. Full time ₱600,000 - ₱800,000 per year

    About the RoleWe are seeking a dynamic Digital Marketing Specialist to lead and execute all digital marketing initiatives, including SEO/SEM, email marketing, social media, and display advertising. This role also involves managing and maintaining the organization's website, ensuring content is current, engaging, and optimized for search engines.Key...

  • Influencer Marketing Executive

    2 days ago

    Manila, National Capital Region, Philippines In Circle Inc Full time

    In Circle is a leading influencer marketing agency in the Philippines, driving innovation and shaping the future of digital advertising since 2019. We serve top global and local brands, delivering impactful campaigns by creating strategic partnerships between brands and creators, ensuring both strong engagement and tangible business results through...

  • Head of Marketing PR

    4 weeks ago

    , Metro Manila, Philippines UNIQLO Full time

    Product PR Lead Define, develop, and track key strategies and KPIs which underpin the company’s business targets. Develop a communications plan including strategy, goals, budget, and tactics for total product marketing. Develop media strategy seeking high-level placements and collaborations in print, broadcast, and online media. Design an influencer...

  • Senior Executive, Marketing

    1 week ago

    Manila, National Capital Region, Philippines AirAsia Full time $80,000 - $150,000 per year

    Job DescriptionCampaign Development & Execution:Develop and execute integrated marketing campaigns to increase the take-up rate of Santan products across all sales touchpoints (online, offline, in-flight).Plan and manage marketing budgets effectively, ensuring optimal ROI for all campaigns.Monitor campaign performance, analyze data, and make necessary...

  • Marketing Specialist

    1 week ago

    Valenzuela, Metro Manila, Philippines LOOCK Intelligent and security device trading company Full time ₱25,000 - ₱45,000 per year

    Responsibilities:Local Channel Expansion & New Market Development:· Proactively develop key account channels: Actively identify, contact, and build strategic partnerships with real estate developers, property management companies, and community associations to explore bulk installation projects or new retail opportunities.· Build Distributor Networks:...

  • Medical Science Liaison

    7 days ago

    Manila, Philippines Takeda Full time

    By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use . I further attest that all information I submit in my employment application is true to the best of my knowledge. Job...