Growth Marketing Manager

1 day ago

Manila, National Capital Region, Philippines GCash Full time ₱1,500,000 - ₱3,000,000 per year

Do you want to take the first step in making Filipinos' lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation G ka ba? Join the G Nation today

You Will Be Responsible For The Following

  • Targeting the right consumer and user segments, both within and outside GCash, articulating rich consumer insights based on usage drivers, triggers, and pain points
  • Crafting Learning Plans and Research Briefs to ensure robust consumer and market understanding
  • Working with the Market Research Team for Qual and Quant Studies
  • Mining GCash User Analytics and external Market Research to have an intuitive and rich understanding of User Profiles, Behaviors, Drivers, Barriers, and Triggers in order to mine insights for Communications Development and Product Builds
  • Collaborate with other Growth Marketing Teams to synchronize plans to grow GCash Use Cases penetration among key consumer segments: Youth, Hustling Mass, Mass Affluent, Travelers
  • Calculating the Size of Prize, forecasting the Revenue Plan, building the Financial Business Case using consumer & user analytics, and planning A&P investments to achieve KPIs, while meeting CTR and ROI benchmarks
  • Defining the Proposition, crafting Brand Key, and shaping the Marketing Model
  • Accountable for Growth Strategy formulation and implementation
  • Collaborating with Consumer Segments Marketing Team for GCash Masterbrand comms, campaigns, and programs
  • Defining the key channels and executions that will sustain the business and usage, creating repeatable models
  • Planning with the Marketing Communications Group (MCG) to craft the Communications & Campaign Strategy and Go-to-Market (GTM) Plan and launching in-market
  • Managing the Portfolio GTM Calendar and aligning the Product Pipeline to total GCash Calendar
  • Achievement of KPIs, analyzing and optimizing performance drivers, and managing A&P budgets
  • Synergizing Business KPI performance from Product/Finance/Business Analytics with GTM performance from MCG to understand attribution
  • Bridging gaps / under-delivery in KPI performance by optimizing drivers & plans
  • Managing A&P budgets to ensure investment effectiveness & efficiency as well as timely accruals
  • Monitor and optimize marketing campaigns & programs to maximize impact on business results.
  • Collaborate with cross-functional teams, including Product Management, B2B Growth Marketing, Trade Marketing, Finance, MarComm, DX, Performance Marketing, Marketing Strategy & Insights, AdTech, and CRM, ensuring that they are carrying out their expected roles & responsibilities to achieve KPIs, managing any differences in culture, practices, and preferences
  • Work closely with Go-to-Market Planners as point person in the larger Marketing Communications Group to ensure that communications drive education and conversion and media investments are impactful
  • Work closely with Product Management, as General Managers, to ensure that forecasts and plans are aligned and product builds & improvements are supported with Go-to-Market Plans

What We Offer
Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package

  • Growth marketing Manager

    1 day ago

    Manila, National Capital Region, Philippines Weblifestores Full time ₱1,200,000 - ₱2,400,000 per year

    Growth Marketing ManagerAbout WebLife LabsWebLife Labs is the innovation arm of WebLife Stores LLC, an eCommerce Management & Operations leader founded in 2008. With over $250 million in all-time revenue and a legacy as the largest distributor of mailboxes in the U.S., WebLife has built 16 years of e-commerce excellence.WebLife Labs marks the next chapter in...

  • Market Growth Manager

    7 days ago

    Manila, National Capital Region, Philippines Fenyx Full time ₱900,000 - ₱1,200,000 per year

    Fenyx delivers growth and revenue for brands.We help brands rise with results driven and A.I. optimized marketing.Disciplined with dataFierce with innovationCommitted to excellenceWe are FenyxA successful Market Growth Manager will combine a data-driven marketing approach with a relationship-building business development mindset to generate new business...

  • Growth Marketing Manager

    5 days ago

    Manila, National Capital Region, Philippines Pearl Talent Full time ₱90,000 - ₱120,000 per year

    We're looking for a Growth Manager who can act as both a project manager and social media/marketing driver to help launch and scale a fast-moving coaching brand. This is not a traditional employee role; it's a partner-level position where you'll act as the operational backbone, ensuring execution, efficiency, and growth.You'll work closely with the founder's...

  • Growth Marketing Manager

    3 days ago

    Manila, National Capital Region, Philippines GCash Full time ₱1,500,000 - ₱2,500,000 per year

    Do you want to take the first step in making Filipinos' lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation G ka ba? Join the G Nation todayResponsible for developing consumer insights and understanding that will drive marketing...

  • National Trade Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Symply G Marketing Full time ₱900,000 - ₱1,200,000 per year

    Company DescriptionSymply G is one of the pioneers of keratin-based products. The company first offered Symply G Keratin Shampoo and Conditioner with Argan Oil but has since expanded into the hair and skin care markets with its perfumed hair products, whitening soaps, and lotions available in leading supermarkets nationwide.Role DescriptionThis is a...

  • Growth Marketing Assistant

    7 days ago

    Manila, National Capital Region, Philippines ColdBru Digital Full time ₱600,000 - ₱1,200,000 per year

    Who We AreColdBru is a next-gen DTC growth team that partners with DTC brands to drastically improve their growth trajectory when other options don't move the bottom line. Our purpose is to help people learn, grow and be the best versions of themselves through the journey of entrepreneurship. We are committed to being the unfair advantage behind our partner...

  • Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Nan Tian Group Ltd., Inc. Full time ₱900,000 - ₱1,200,000 per year

    Nan Tian (NT) Group, Ltd. Inc. is the mother company of leading Asian food and beverage brands such as Lan Hot Pot, Tarsier Fried Food (TFF), Namsan Korean Barbecue, Golden Noodle House, Xiaolongkan Hot Pot, and more. With multiple restaurants and kiosks across Metro Manila.A creative and results-driven Marketing Manager to lead the marketing operations of...

  • Head of Growth

    2 weeks ago

    Manila, National Capital Region, Philippines Pro Coffee Gear Full time ₱900,000 - ₱1,200,000 per year

    Job Title: E-Commerce Head of GrowthCompany: Pro Coffee GearLocation: Remote (global)Employment Type: Full-timeAbout Us: Pro Coffee Gear is a dynamic and rapidly expanding e-commerce company that specializes in providing top-tier espresso machines and related parts to coffee enthusiasts worldwide. We pride ourselves on offering high-quality products...

  • Marketing Manager

    7 days ago

    Manila, National Capital Region, Philippines Trailblaze IT Ltd Full time ₱30,000 - ₱60,000 per year

    About TrailblazeTrailblaze is a fast-growing IT consultancy specialising in cyber security, IT strategy, and helpdesk services. We help organisations across sectors including accountancy, aerospace, education, engineering, hospitality, insurance, manufacturing, e-commerce, property, and marketing agencies.We're on a mission to deliver smarter, more secure IT...

  • Marketing Manager

    7 days ago

    Manila, National Capital Region, Philippines 1Rotary Trading Corporation Full time $70,000 - $120,000 per year

    We are currently seeking an experienced Brand Manager to assist us in establishing and enhancing our brand identity and increasing brand recognition. As a Brand Manager, you will play a crucial role in shaping our company's internal and external image by uncovering internal and external customer insights and executing innovative marketing campaigns. Your...