Marketing Officer
2 hours ago
- Collaborate with cross-functional teams to develop and implement comprehensive marketing strategies aligned with the company's overall business objectives
- Create compelling content, including digital and print materials, to effectively communicate our brand messaging and product offerings to target audiences
- Manage and optimize digital marketing channels, such as social media platforms and the company website, to enhance our online presence and engagement
- Conduct market research, analyse consumer trends, and provide insights to inform the development of innovative marketing campaigns
- Coordinate and oversee the execution of promotional activities, events, and partnerships to drive product visibility and sales
- Monitor and report on the performance of marketing initiatives, making data-driven recommendations for continuous improvement
- Collaborate with the sales team to align marketing efforts and support their activities in the field
What we're looking for
- Bachelor's degree in Marketing, Communications, or a related field
- 2-3 years of experience in a marketing or communications role, preferably within the food and beverage industry
- Strong understanding of marketing principles, consumer behaviour, and digital marketing strategies
- Excellent written and verbal communication skills, with the ability to tailor messaging to different stakeholders
- Proficient in using marketing software, analytics tools, and social media platforms
- Ability to work collaboratively in a team environment and multitask effectively
- Creativity, problem-solving skills, and a keen eye for detail
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