E-commerce Merchandising Manager
1 week ago
A. STATEMENT OF DUTIES
1. Forecasting & Demand Planning
· Oversee and align seasonal forecasting and buying strategies across all brands (SS/AW).
· Consolidate and review demand planning and order sheet creation from brand managers to ensure commercial alignment and proper inventory depth.
· Ensure proper alignment with PH Brand Merchandising and corporate buying cycles.
2. Order Sheet Management
· Develop and maintain detailed order sheets for each buying season
· Ensure order sheets reflect accurate product codes, descriptions, quantities, price points, and delivery timelines
· Support in tracking and validating orders to ensure consistency with demand forecasts and budget
3. Assortment & Campaign Alignment
· Review and audit product assortment to ensure alignment with planned marketing campaigns and promotional activities.
· Recommend key SKUs and products based on sell-through performance and campaign relevance
· Coordinate closely with marketing, planning, and content teams for execution.
4. Buying Alignment & Coordination
· Lead overall OTB (Open-to-Buy) planning and budget management for ecommerce.
· Review and analyze price point strategies across all brands to optimize margins and market positioning.
· Approve decisions on Ecommerce-exclusive buys or prebooks for marketplace channels.
5. Sales Analysis & Performance Monitoring
· Analyze seasonal and category-level sales to evaluate product performance, identify growth opportunities, and flag underperformers
· Track and report on Sales KPIs, including targets vs. actuals, sell-through rates, and margin contribution
· Generate actionable insights to inform future buying, pricing, and inventory strategies
· Lead monthly sales reports discussion with AAP.
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