Senior Social Media and Marketing Specialist

4 days ago


Quezon City, National Capital Region, Philippines AFTPH Corp. Full time ₱900,000 - ₱1,200,000 per year

About Us

At AFT Corporation, we create platforms that connect people, ideas, and industries. Since 2011, we've grown into one of the country's leading trade exhibition organizers, producing consumer and lifestyle events that bring businesses closer to customers and drive brand growth.

About the Role:

The Senior Social Media and Marketing Specialist leads the company's digital presence, brand communication, and event campaigns. This role strategizes and executes marketing initiatives to boost awareness, engagement, exhibitor visibility, and foot traffic, while mentoring junior staff and collaborating with exhibitors to craft compelling campaigns and a strong Compelling Reason to Act (CRA) for attendees.

Key Responsibilities

1. Social Media & Content Strategy

  • Develop and execute comprehensive social media strategies across platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube).

  • Oversee content calendars, ensuring consistent posting aligned with marketing objectives and event timelines.

  • Guide and review creative assets including graphics, videos, and written copy.

2. Marketing Campaigns & Exhibitor Collaboration

  • Work hand-in-hand with exhibitors to co-create promotional campaigns that highlight their products and services.

  • Establish and communicate each event's CRA (Compelling Reason to Act) for visitors to maximize attendance and engagement.

  • Develop integrated campaigns across digital, influencer, email, and paid media.

3. Team Leadership & Coordination

  • Mentor and supervise the Social Media and Marketing Specialist(s) and interns.

  • Assign tasks, review outputs, and ensure quality and timeliness of deliverables.

  • Coordinate with cross-functional teams (sales, operations, and graphics) to align marketing efforts.

4. Analytics & Optimization

  • Track, analyze, and report on the performance of campaigns and social media platforms.

  • Provide actionable insights to continuously improve audience engagement, lead generation, and ROI.

  • Stay ahead of industry trends and incorporate best practices.

5. Event Marketing Support

  • Drive pre-event buzz, onsite digital coverage, and post-event highlights.

  • Ensure consistency of branding across all promotional platforms.

  • Collaborate with event teams to hit visitor and exhibitor targets.

Key Performance Indicators (KPIs)

  • Event Foot Traffic: Meeting or exceeding visitor attendance targets.

  • Social Media Metrics: Growth in followers, engagement rate, reach, and conversions.

  • Campaign Effectiveness: Exhibitor satisfaction, CRA alignment, and lead generation.

Team Leadership: Ability to guide and elevate junior team members' skills and outputs.

Qualifications

  • Bachelor's degree in Marketing, Communications, or related field.

  • 3–5 years of solid experience in digital marketing and social media management.

  • Strong creative skills with proven ability to lead campaigns end-to-end.

  • Experience in events, exhibitions, or consumer brands is a strong advantage.

  • Excellent leadership, communication, and project management skills.

Work Setup:

On-site as we need you to lead the team and will work closely with our Director and General Manager.



  • Quezon City, National Capital Region, Philippines Luxenauto Trading Inc. Full time ₱400,000 - ₱600,000 per year

    A Social Media Marketing Specialist is a digital marketing professional who creates, manages, and optimizes a company's online presence on social media platforms to build brand awareness, engage with audiences, and achieve marketing goals. Key responsibilities include developing and implementing social media strategies, creating compelling content, engaging...


  • Quezon City, National Capital Region, Philippines Araneta Center, Inc. Full time ₱400,000 - ₱600,000 per year

    Social Media SpecialistPromotes the brandHandles community engagementSchedules postings based on social media calendarImplements campaigns thru posting and interactionShares found insightsResponds and convertsTracks and monitors daily performance of posts (comments, shares, reach, impressions, views, traffic)Assists in marketing researchContributes to the...


  • Quezon City, National Capital Region, Philippines WESFAME, INC Full time

    Job Summary:The Marketing Specialist will be responsible for planning, developing, and executing marketing strategies focused on social media platforms. You will manage campaigns, create compelling content, analyze performance, and help strengthen our brand's online visibility and engagement.Key Responsibilities:Develop and implement social media marketing...


  • Marikina City, National Capital Region, Philippines CCB AND J BUILDERS CORPORATION Full time ₱480,000 - ₱600,000 per year

    SMS DUTIES AND RESPONSIBILITIES:Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identificationGenerate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take actionSet up and...


  • Quezon City, National Capital Region, Philippines Ayuda Business Management Solutions Inc. Full time ₱420,000 per year

    About the RoleWe are seeking a creative and results-driven Social Media Marketing Specialist to join our team. The ideal candidate has hands-on experience in planning, executing, and optimizing online marketing campaigns, with a strong background in creating and promoting webinars and live digital events.Key ResponsibilitiesDevelop, implement, and manage...


  • Quezon City, National Capital Region, Philippines KIMSTORE ENTERPRISE CORP. Full time $40,000 - $60,000 per year

    About the role This is an exciting full-time opportunity to join the marketing team at Kimstore Enterprise Corp. as a Social Media Specialist. In this role, you will be responsible for developing and implementing engaging social media strategies to promote the company's products and services across multiple platforms. You will be based in Quezon City, Metro...


  • Mandaluyong City, National Capital Region, Philippines Outpost Specialty Concepts, Inc, Full time ₱900,000 - ₱1,200,000 per year

    About the role Outpost Specialty Concepts, Inc. is seeking an experienced Marketing and Social Media Specialist to join our dynamic team. In this full-time role, you will be responsible for developing and implementing innovative digital marketing strategies to promote our brand and drive engagement across various social media platforms. The position is...


  • Mandaluyong City, National Capital Region, Philippines Outpost Specialty Concepts, Inc, Full time ₱800,000 - ₱1,200,000 per year

    About the role Outpost Specialty Concepts, Inc. is seeking an experienced Marketing and Social Media Specialist to join our dynamic team. In this full-time role, you will be responsible for developing and implementing innovative digital marketing strategies to promote our brand and drive engagement across various social media platforms. The position is...


  • Quezon City, National Capital Region, Philippines Ideal Vision Center Full time ₱350,000 - ₱600,000 per year

    Social Media SpecialistLocation: OnsiteDepartment: Creative TeamReports to: Creative ManagerOverview:We're looking for a creative and results-driven Social Media Specialist to help elevate our brand presence across Facebook, Instagram, TikTok, and YouTube. If you live and breathe content, trends, and engagement—and know how to turn a scroll into a...


  • Quezon City, National Capital Region, Philippines NAIS CORP Full time

    The RoleThis is a hands-on senior position responsible for developing and executing digital marketing strategies tailored to the Australian market. You'll oversee social media content, SEO/SEM performance, digital advertising, and online promotions to ensure our brand stands out and reaches the right audiences.Key ResponsibilitiesPlan, execute, and manage...