
Social Media Marketing
3 days ago
About the Role
We are seeking a creative and results-driven Social Media Marketing Specialist to join our team. The ideal candidate has hands-on experience in planning, executing, and optimizing online marketing campaigns, with a strong background in creating and promoting webinars and live digital events.
Key Responsibilities
- Develop, implement, and manage social media strategies across platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, etc.).
- Plan and execute online marketing campaigns that align with brand goals and target audiences.
- Create and manage webinar campaigns end-to-end (content planning, promotion, registration, hosting support, and post-event engagement).
- Collaborate with design, content, and sales teams to ensure campaigns are aligned with overall marketing objectives.
- Analyze campaign performance and generate actionable insights to improve ROI and engagement.
- Monitor social media trends, competitor activities, and audience behaviors to inform strategy.
- Engage with online communities, respond to inquiries, and maintain a strong brand presence.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- Proven experience in social media marketing and online campaign management.
- Experience in creating, managing, and promoting webinars or live online events.
- Strong copywriting, content creation, and visual storytelling skills.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer, Meta Business Suite).
- Familiarity with analytics tools (Google Analytics, social media insights, etc.).
- Creative mindset with excellent communication and organizational skills.
Nice to Have
- Knowledge of paid advertising campaigns (Facebook Ads, Google Ads, LinkedIn Ads).
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Basic design/video editing skills (Canva, Adobe Creative Suite).
Job Type: Full-time
Pay: Up to Php35,000.00 per month
Benefits:
- Company Christmas gift
- Company events
- Health insurance
- Opportunities for promotion
- Pay raise
- Promotion to permanent employee
Work Location: In person
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