Sr. Healthcare Lifecycle Marketing Specialist

1 week ago

Manila, National Capital Region, Philippines Sysgen RPO, Inc. Full time ₱1,200,000 - ₱3,600,000 per year

Position: Sr. Lifecycle Marketing Specialist

Work Set Up: 100% WFH

Employment Status: Independent Contractor

Shift Schedule: GY Shift

About the ClientZ:

The client is a trusted mental health provider with 340+ locations and a nationwide hybrid care model. We serve over 175,000 clients annually through more than 1.7 million sessions, and those numbers are growing. As a clinician-founded and clinician-led organization, we offer the tools, support, and community you need to build a fulfilling, long-term career.

About the Job

We are seeking a data-driven and content-oriented Sr. Lifecycle Marketing Specialist to own client communications (email & SMS) across the customer journey. This role is hands-on, focused on building, executing, and optimizing campaigns that drive retention and support new client acquisition.

You'll develop and test data-informed strategies in Salesforce Marketing Cloud (SFMC) to strengthen client engagement, improve retention, and maximize lifetime value. The ideal candidate combines strong analytical skills with a knack for compelling, client-first content.

Key Responsibilities

  • Plan, build, and execute client-facing email and SMS campaigns across acquisition, onboarding, and retention journeys
  • Analyze campaign performance and client data to optimize segmentation, personalization, and messaging
  • Design and run A/B tests to improve open rates, click-through rates, and retention outcomes
  • Partner with analytics, product, and creative teams to align messaging with business goals and client needs
  • Develop reporting dashboards and share insights to guide decision-making and improve campaign ROI
  • Manage and optimize campaigns in Salesforce Marketing Cloud, leveraging automation and personalization capabilities
  • Maintain content calendars and ensure campaigns are timely, accurate, and aligned with compliance requirements

Skills / Qualifications

  • 3-5 years of experience in email/SMS marketing, CRM, or lifecycle marketing
  • 2 plus experience in healthcare marketing.
  • Hands-on experience with Salesforce Marketing Cloud (or similar platforms like HubSpot, Marketo, Klaviyo)
  • Excellent analytical skills with the ability to interpret complex data sets and derive actionable insights.
  • Experience in A/B testing, segmentation, and personalization strategies.
  • Strong organizational skills; able to manage multiple campaigns and deadlines simultaneously
  • Solid writing/editing skills with the ability to create clear, client-centered messaging
  • Ability to think strategically while maintaining attention to detail in execution.
  • Bonus: Experience in healthcare or other regulated industries is a plus.

  • Lifecycle Marketing Manager

    2 weeks ago

    Manila, National Capital Region, Philippines Thumbtack Full time ₱1,200,000 - ₱3,600,000 per year

    Thumbtack helps millions of people confidently care for their homes.Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements....

  • Lifecycle Marketing Manager

    3 days ago

    Manila, National Capital Region, Philippines Thumbtack Full time ₱1,200,000 - ₱2,400,000 per year

    Thumbtack helps millions of people confidently care for their homes.Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements....

  • Email Implementation Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines Irecon Marketing Full time ₱540,000 - ₱1,080,000 per year

    Job Title: Email Implementation SpecialistLocation: Onsite – PhilippinesType: Full-timeReports To: Head of Retention & Lifecycle Marketing (in Poland)About UsWe are a leading U.S.-based e-commerce brand with a globally distributed team. Our focus is on high-impact, data-driven marketing that drives customer loyalty, retention, and LTV. We're looking for a...

  • Regional Content Producer – Lifecycle Marketing

    2 weeks ago

    Manila, National Capital Region, Philippines 6clicks Pty Ltd Full time ₱900,000 - ₱1,200,000 per year

    Location: Flexible / RemoteDepartment: MarketingAbout 6clicks6clicks is a leader in GRC (Governance, Risk & Compliance) solutions, helping organizations streamline risk management, compliance, and security processes with cutting-edge automation and AI. Our mission is to make GRC simple, smart, and accessible for organizations across industries and regions.We...

  • Email Marketing Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines WorthyWorld Marketing Ltd Full time ₱800,000 - ₱1,200,000 per year

    Email Marketing Specialist (E-Commerce)Location: RemoteType: Full-Time / ContractorWe're Craftamo — a fast-growing eCommerce brand with a passionate global community of artists. We're looking for an email marketing wizard who can take our campaigns and flows to the next level. If you live and breathe subject lines, thrive on testing, and get a buzz out of...

  • Sr. Enterprise Services Specialist

    1 day ago

    Manila, National Capital Region, Philippines Tourism Infrastructure And Enterprise Zone Authority - Government Full time ₱1,200,000 - ₱3,600,000 per year

    Sr. Enterprise Services Specialistin NCR For full job description please see PDF file on Civil Service Commission site by clicking on this job ad. To apply, please kindly follow the procedure described in the PDF file.

  • Customer Lifecycle Management Specialist

    2 weeks ago

    Manila, National Capital Region, Philippines ViewQwest Inc Full time ₱900,000 - ₱1,200,000 per year

    Data Analysis & Reporting:Collect and analyze data to support lifecycle strategies and campaigns.Generate regular reports on KPIs, including churn rates, recontract performance, and campaign results.Retention & Recontract Support:Assist in executing campaigns to improve customer retention and recontract rates.Monitor campaign performance and provide...

  • Sr. SEO Specialist

    3 days ago

    Manila, National Capital Region, Philippines Restaurant Supply LLC Full time $70,000 - $120,000 per year

    About the roleAs the Sr. SEO Specialist at you will play a crucial role in driving the company's online visibility and organic growth. This is a fully remote, permanent position with a comprehensive health insurance plan from day one. You will be responsible for developing and executing strategic SEO initiatives to optimize the company's digital presence and...

  • Procurement Sr. Specialist

    3 days ago

    Manila, National Capital Region, Philippines Private Advertiser Full time $104,000 - $130,878 per year

    About the RoleThe Sr. Procurement Operations Specialist plays a critical role in ensuring seamless procurement operations, driving efficiency, and maintaining compliance across the organization. Supporting primarily the Technology function, you will oversee the sourcing and procurement of both software and hardware solutions while ensuring that all purchases...

  • Lifecycle Automations Coordinator

    1 day ago

    Manila, National Capital Region, Philippines Compare Club Australia Pty Ltd Full time ₱144,000 - ₱600,000 per year

    Who we areCompare Club is a leading Financial Services company, empowering over 500 employees across Australia to help consumers save on health insurance, home loans, energy providers, and more. With cutting-edge technology at the heart of our success, we're looking for passionate individuals who thrive on innovation, collaboration, and results. Join our...