CRM Manager
2 weeks ago
Job Description
Develop and implement CRM campaigns that drive customer engagement, retention, and revenue growth in the online gaming space. Analyze customer data to segment audiences and personalize marketing efforts. Utilize CRM tools to set up automated campaigns and promotions.
Primary Responsibilities:
· Create and prepare new campaigns
· Analyze retention strategies to retain clients.
· Identify areas of customer improvement.
· Provide training to customer service staff of the CRM system.
· Evaluate customer service experience.
· Identify sales opportunities while servicing customers.
· Create new or develop existing retention campaigns and programs.
· Identify market opportunities, trends and threats and propose appropriate actions
· Manage campaign end-to-end, including targeting, segmentation, set-up, testing, execution, reporting and optimization
· Work closely with Market Leaders to create and manage promotion for players
· Study and analyze marketing campaign performance to provide recommendations.
· Work closely with affiliate Marketing Team
· Writing and presenting customer behavior reports
· Sales report
· Building positive relationships with customers and business associates
Requirements:
· 5 years' experience in iGaming
· 5 years' experience in a similar role
· Excellent customer service skills
· strong conflict resolution skills
· In-depth knowledge of sales and marketing software
· Advanced communication and interpersonal skills
· Advanced organizational skills.
· Bachelor's degree in marketing
· Flexibility to work multiple shifts, including weekends or holidays
· Must be willing to take part in required initial training
· Job Type: Full-time
· Work Location: In person
Job Type: Full-time
Work Location: In person
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