Digital Strategy

23 hours ago


Work from Home, Philippines Smart Outsourcing Solution Full time ₱1,080,000 - ₱1,440,000 per year

We are seeking a highly strategic and execution-focused Digital Strategy & Growth Manager to lead our digital transformation initiatives and accelerate our transition into a data-driven, AI-optimized, and customer-centric digital business.

This individual will be responsible for developing and executing a comprehensive digital roadmap covering SEO, social media strategy, AI integration, online reputation management, and digital performance optimization. The ideal candidate is a self-starter and digital innovator who can conceptualize strategy, drive implementation, and build a capable team to deliver measurable growth outcomes.

Key Responsibilities1. Digital Strategy & Transformation

  • Develop and execute a multi-channel digital strategy aligned with business objectives.
  • Identify digital growth opportunities, new technologies, and competitive advantages.
  • Establish clear digital KPIs and metrics to measure success and ROI.
  • Work cross-functionally to align digital initiatives with brand, sales, and customer experience goals.

  • SEO & Website Optimization

  • Design and implement advanced SEO strategies to improve rankings, visibility, and traffic.

  • Conduct keyword research, competitive analysis, and technical SEO audits.
  • Oversee content optimization and on-page/off-page strategies for organic growth.
  • Manage and maintain online citations, ensuring consistency across all digital listings.

  • Social Media & Content Strategy

  • Develop and manage a cohesive social media strategy across all platforms.

  • Oversee content calendars, messaging, and creative direction to enhance brand awareness.
  • Launch and monitor campaigns to increase engagement and community growth.
  • Utilize social listening tools and analytics to refine strategies based on insights and performance.

  • AI, Automation & Optimization

  • Integrate AI tools and automation systems into digital workflows to improve efficiency and performance.

  • Implement AI-driven content, chatbots, and analytics tools to enhance user experience and lead generation.
  • Stay updated on emerging technologies, AI platforms, and digital marketing innovations.

  • Analytics, Insights & Reporting

  • Analyze data from multiple sources (Google Analytics, SEMrush, social insights, CRM, etc.) to inform strategic decisions.

  • Provide regular performance reports and actionable insights to leadership.
  • Continuously test, learn, and optimize digital tactics to achieve performance goals.

  • Leadership & Team Development

  • Build, mentor, and lead a team or network of specialists (SEO, social media, design, paid media, content).

  • Manage external vendors, freelancers, and agencies as needed.
  • Define workflows, establish best practices, and foster a culture of innovation and accountability.

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or related field (Master's preferred).
  • Minimum of 5–8 years of experience in digital strategy, growth marketing, or transformation leadership.
  • Proven track record of developing and executing end-to-end digital strategies with measurable impact.
  • Deep understanding of SEO, social media, analytics, content marketing, and AI applications.
  • Strong familiarity with tools such as Google Analytics, Google Search Console, SEMrush/Ahrefs, HubSpot, and similar platforms.
  • Demonstrated experience in managing digital projects, campaigns, and cross-functional teams.
  • Excellent leadership, communication, and stakeholder management skills.

Key Competencies

  • Strategic and analytical thinker with creative problem-solving skills.
  • Highly self-motivated, proactive, and results-oriented.
  • Strong understanding of current and emerging digital trends.
  • Ability to translate complex digital concepts into actionable business strategies.
  • Comfortable working independently and in fast-paced, evolving environments.

Job Type: Full-time

Pay: Php90, Php120,000.00 per month

Benefits:

  • Opportunities for promotion
  • Work from home

Experience:

  • SEO: 3 years (Required)
  • AI automation: 3 years (Required)
  • Digital marketing: 3 years (Required)

Work Location: Remote



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