
Marketing Manager
5 days ago
Company Profile
Silver Goose 8 International Inc. ) has been in operation since 2006. As a PAGCOR-accredited provider, the company delivers online gaming software solutions specializing in Casino, Poker, Keno, Lottery, and Sports Betting.
Benefits You'll Get:
- HMO coverage with Maxicare (after six months) including one dependent
- Performance-based salary adjustment upon regularization
- Full compliance with government-mandated benefits
- Office-based setup in BGC, Taguig (with upcoming relocation to Mandaluyong)
- De minimis benefits package
- Team building activities
- Positive workplace culture
- Annual year-end / holiday celebration
What We Expect From You:
- Plan and execute marketing strategies to support organizational goals such as brand visibility, customer acquisition, conversion, and retention.
- Manage end-to-end marketing campaigns including brainstorming, implementation, monitoring, and continuous improvement.
- Explore and optimize both organic and paid channels—social media, search, email, SMS, in-app messaging, and more.
- Keep track of emerging marketing technologies, providing insights on adoption when suitable.
- Stay current with industry updates and evolving digital/social strategies.
- Build and maintain partnerships with influencers and industry stakeholders to enhance brand reputation.
- Conduct competitive research, market analysis, and performance evaluation to inform channel strategies.
- Collaborate with management in budget planning and expense tracking; coordinate tie-up projects aligned with the CEO's direction.
- Perform additional tasks as assigned by management.
Qualifications for this Job Role:
Education
- Bachelor's or Master's degree in Marketing or any related field.
Experience
- At least 1 year solid experience in digital marketing or advertising roles.
Skills and Competencies
- Strong understanding of social media platforms, analytics tools, and industry best practices.
- Experience in content ideation and production.
- Proficient in marketing tools/software such as CRM systems, Google Analytics, Adobe Creative Suite, and SEO practices.
- Familiar with marketing KPIs (CTR, CPM, CPC, etc.).
- Creative mindset with strong analytical problem-solving skills.
- Excellent interpersonal and communication abilities.
- Proactive, solutions-oriented, and adaptable to challenges.
- Proficiency in advanced MS Excel functions.
- Updated knowledge of digital marketing trends and technology.
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