Marketing Manager

3 days ago

Mandaluyong City, National Capital Region, Philippines Allegro Beverage Corporation Full time ₱45,000 - ₱55,000 per year

JOB SUMMARY

Responsible for developing and executing marketing strategies to promote products and services, manage marketing campaigns, and lead a marketing team to achieve business objectives.

DUTIES and RESPONSIBILITIES:

Strategic Planning: Develop and implement marketing strategies that align with business goals. Analyze market trends and competition to identify opportunities for growth.

Campaign Management: Oversee the planning, execution, and performance analysis of marketing campaigns across various channels, including digital, print, and social media.

  • Manage and monitors Allegro's Social Media presence thru Website, Facebook, Instagram, TikTok and E-commerce platforms (Shopee and Lazada).
  • Plan, direct and coordinate advertising, promotional activities for products or services on a variety of media (offline and online), sponsorships, trade show events and coffee-related competitions.

Team Leadership: Manage and mentor a team of marketing professionals, ensuring effective collaboration and communication within the team and with other departments.

Budget Management: Plan and track the marketing budget, ensuring cost-effective strategies and maximizing return on investment.

Market Research: Conduct market research to understand customer needs, preferences, and behaviors, and use this data to inform marketing strategies.

Brand Management: Maintain and enhance the company's brand identity through consistent messaging and marketing materials.

REQUIRED SKILLS and QUALIFICATIONS:

Education: Bachelor's degree in marketing, business administration, or a related field

Experience: Proven experience in marketing management, 5 years supervisory experience or a related role, with a strong understanding of various marketing channels and techniques.

Analytical Skills: Ability to analyze data and metrics to assess campaign performance and make informed decisions.

Strategic thinker with a results-oriented mindset and the ability to prioritize and multitask in a fast-paced environment.

Creativity: Strong creative skills to develop engaging marketing content and campaigns.

Communication Skills: Excellent verbal and written communication skills for effective collaboration and presentation.

Job Type: Full-time

Pay: Php45, Php55,000.00 per month

Benefits:

  • Additional leave
  • Company events
  • Employee discount
  • Free parking
  • Health insurance
  • Life insurance
  • On-site parking
  • Opportunities for promotion
  • Paid training
  • Promotion to permanent employee

Ability to commute/relocate:

  • Mandaluyong: Reliably commute or planning to relocate before starting work (Preferred)

Education:

  • Bachelor's (Required)

Experience:

  • Marketing: 5 years (Required)
  • Supervising: 5 years (Required)

Location:

  • Mandaluyong (Preferred)

Work Location: In person

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