Corporate Marketing Specialist

14 hours ago

Makati City, National Capital Region, Philippines Avida Land Corp. Full time ₱900,000 - ₱1,200,000 per year

About the role:

The role supports corporate and project digital marketing initiatives by managing campaigns, leads, and reports across multiple platforms. It requires strong digital marketing, data management, and analytics skills, with experience in tools like Google Analytics, Salesforce, and MS Office.

Duties & Responsibilities:

  • Support Corporate and Project Marketing & Sales digital initiatives through effective use of digital tools, platforms, and partners.
  • Oversee and manage the team's owned, paid, and earned digital efforts, including website, Google, social media, programmatic, and content initiatives.
  • Manage digital marketing leads—from download via digital assets to endorsement and presentation for Digital Sales—using Salesforce.
  • Prepare and analyze digital reports for the Digital Marketing team and Sales by downloading data and creating reports through MS Excel, PowerPoint, and/or Power BI.
  • Coordinate with third-party partners for digital and corporate requirements, including technology, new opportunities, creatives, media, and performance.

Qualification & Competencies:

  • Strong understanding of current digital marketing concepts, metrics, KPIs, analytics, and online media buying platforms.
  • Proficient in digital data management with strong attention to detail; knowledgeable in Google Analytics, Google Ads, Salesforce, and Meta Business Suite. Proficient in MS Office (Excel and PowerPoint); familiarity with MS Power BI is an advantage.
  • Ability to work effectively in a fast-paced environment with excellent communication skills.
  • Graduate of Marketing, Economics, Business Management, or any four-year business course.
  • At least 2 years of experience in marketing, currently in a role such as Digital Marketer, Digital Accounts Executive, Digital Strategist, or Digital Planner.

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