Specialist, Social Media

About Athena
At Athena, we're transforming the way people work. We pair top-tier business leaders and executives with executive partners (XPs) who are backed by the world's largest network of support professionals.

Our partners do more than just save time — they provide exponential leverage. From talent recruitment to inbox management, building stronger relationships, and achieving personal and professional goals, Athena's XPs empower their clients to focus on what matters most. The result? 10x more impact, greater efficiency, and more time to innovate and lead.

With over 2,500+ partnerships (and counting), the demand is growing rapidly, with a waitlist building by the day — a testament to the immense value we provide.

Joining Athena means becoming part of a purpose-driven team, dedicated to empowering the fiercely ambitious to reach their most audacious goals. Here, you won't just support others — you'll help define the future of work and elevate leaders at every level.

The Role
Athena's social media presence is one of our most visible brand platforms—and we're ready to take it to the next level. We're looking for a Social Media Specialist to own our brand channels, grow engagement, and turn strategic goals into thoughtful, high-performing content.

You'll manage our global social media profiles end-to-end, ensuring every post reflects our voice, adds value to our audience, and builds long-term equity for the Athena brand. From customer stories to culture highlights and product milestones, you'll create content that educates, inspires, and connects.

If you're a brand-first thinker with strong instincts for voice, storytelling, and execution—and you love creating systems that help creative work scale—you'll thrive in this role.

What You'll Do
Own and elevate our brand presence on social

• Manage all brand social media profiles (e.g., LinkedIn, Instagram), ensuring they are active, engaging, and reflective of Athena's identity and voice
• Define the purpose and target audience for each handle, and shape unique strategies for each platform
• Audit existing content and performance to identify gaps, opportunities, and priorities

Plan, create, and deliver engaging content at scale

• Build and manage a publishing calendar, delivering a consistent cadence of 3+ posts per week
• Work with internal teams to develop content across key pillars and coordinate with internal teams to amplify moments that matter (holidays, consumer moments, etc)
• Collaborate with design and copy teams to produce consistent, visually aligned content

Build systems that support scale and clarity

• Own the intake and prioritization process for social requests across the org
• Raise flags when content falls outside of brand swimlanes or requires strategic trade-offs
• Support edge cases thoughtfully (e.g., executive thought leadership), ensuring quality and momentum

Track performance and continuously improve

• Report on key KPIs: engagement rate, follower growth, reach, content contribution by hub, and publishing cadence, to name a few
• Share insights, feedback and recommendations regularly with the team
• Test and iterate on formats, timing, and creative direction based on performance and audience behavior

Your Experience

• 3-5 years managing brand social media accounts, ideally for mission-driven or B2B companies
• Strong writing and editorial skills with a sharp eye for voice and tone
• Proven success growing social presence and engagement across multiple platforms
• Experience building content calendars and collaborating across creative teams
• Curious about social platform trends, best practices, and analytics
• Excellent project management, prioritization, and communication skills
• Bonus: experience with international or multi-market social strategies