Social Account Manager

1 week ago

Taguig, National Capital Region, Philippines AIRR Labs Inc. Full time ₱800,000 - ₱1,200,000 per year

  • Manage multiple TikTok shop accounts for the FMCG brand.

  • Manage investment budget to support revenue channels on Tiktok.

  • Ensure each account adheres to brand guidelines and reflects the brand's voice and vision.

  • Set and monitor KPIs for each TikTok shop account.

  • Develop and implement comprehensive campaign/promo plans to achieve brand targets and drive sales.

  • Act as the primary liaison between the brand and TikTok's platform team.

  • Facilitate clear and effective communication between internal teams, including marketing, sales, and product development.

  • Oversee the creation and scheduling of engaging content tailored for TikTok.

  • Coordinate with creative teams and influencers to produce high-impact livestreams that enhance brand visibility, engagement & conversion.

  • Collaborate with brand on assortment best suited for the TikTok audience.

  • Set pricing strategies and promotional plans that align with market trends and consumer demands.

  • Monitor inventory levels and coordinate with supply chain teams to ensure product availability.

  • Analyze sales trends and adjust inventory forecasts to optimize stock levels.

  • Oversee the customer service processes to ensure high satisfaction rates.

  • Implement feedback mechanisms and work with the CSEA to address any issues or concerns.

  • Conduct market research to stay updated on consumer trends and competitor strategies.

  • Use insights to inform social media & production team on optimizations that can be done for the brand.

  • Analyze performance metrics and prepare regular reports to stakeholders. o Use data-driven insights to optimize future campaigns and improve ROI.

  • Work closely with other departments (Finance, Supply Chain & Operations, Studios) to streamline ecommerce operations.

  • Ensure alignment of e-commerce strategies with broader business objectives.

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