Social Media Manager

5 days ago

Taguig, National Capital Region, Philippines ALPHA CENTURY CONSULTANCY INC. Full time ₱900,000 - ₱1,200,000 per year

Summary:

Responsible for the overall strategy and execution of social media in overseas markets. Must have the capability to build social media accounts from 0 to 1 to 100, and create viral content tailored to the preferences of the Philippine market to spark discussions and grow accounts to the million-follower level.

Industry Background:

International internet platforms, global advertising and traffic platforms (DSP/affiliate networks), major game publishers, overseas growth-stage fintech & e-commerce, iGaming operators.

Job Responsibilities:

Lead content strategy and growth planning for social media accounts (especially targeting the Philippine market) on platforms such as Facebook, Instagram, TikTok, and YouTube, aiming to build million-follower-level accounts.

Capable of account building from scratch — establishing tone, content matrix, and follower communities, and achieving rapid user growth.

Deeply research Filipino user culture, trending topics, memes, and entertainment trends to create highly engaging and discussion-worthy content.

Plan and execute hashtag challenges, online campaigns, community engagement, and KOL/KOC collaborations to increase follower loyalty and conversions.

Lead a team in creative planning, scriptwriting, short video and image production, and coordinate shoots and content publishing.

Analyze content performance data and audience behavior to continuously optimize content and operational strategies.

Liaise with local and international platform resources to secure priority exposure and promotional partnerships.

Job Requirements:

Bachelor's degree or above in Marketing, Media, Advertising, Content Creation, or related fields preferred.

3+ years of experience in social media operations or content planning and management. Must have successfully built a million-follower account from scratch (data and case studies required).

Familiar with overseas social media platforms and user growth strategies; capable of cross-cultural content localization.

Fluent in Chinese; basic English for daily work communication.

Bonus Points:

Previous experience at a major overseas internet company or a popular content platform, particularly in a second-in-command or core operations role.

Existing connections or direct collaboration experience with META (Facebook/Instagram) and GOOGLE teams in Southeast Asia.

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