Channel Partnership Specialist

2 days ago

Antipolo City, Calabarzon, Philippines beBeePartnership Full time $80,000 - $120,000
Channel Partner and Growth Marketing Expert

This role focuses on driving pipeline growth from NetSuite and other construction-tech partners, as well as developing a repeatable marketing engine to convert traffic into qualified leads, opportunities, and customer advocacy.

Key Responsibilities
  • Initial Outcomes:
  • Generate 6-8 new leads per month sourced or influenced by partners.
  • Cultivate 12-18 active, producing partners, with at least six NetSuite Account Executives regularly bringing in business.
  • Enhance the website's lead conversion rate to at least 2.0% and the MQL (Marketing Qualified Lead) to SQL (Sales Qualified Lead) conversion rate to at least 30%.
  • Develop at least six named customer stories and secure four or more public reviews.
  • Establish a quarterly webinar schedule and co-host 2-3 industry events.
  • Document playbooks and repeatable processes, such as sales/partner onboarding guides, co-sell playbooks, and webinar/event checklists.

Core Programs and Processes

  • Partner Strategy & Operations: Develop an ICP (Ideal Customer Profile) and tiering framework, a recruiting playbook, and a referral structure.
  • Growth Marketing Engine: Create a content calendar, optimize the website, manage events, and develop customer marketing initiatives like case studies and reviews.
  • Core Processes: Establish and document key processes such as lead registration and co-selling, partner onboarding, webinar execution, and the collection of customer stories.
Qualifications
  • A minimum of 3 years of experience in sales development.
  • Familiarity with the NetSuite ecosystem and experience in both partner management and marketing.
  • Comfort with CRM and marketing operations.
  • US working hours; remote work arrangement.
Seniority Level
  • Director
Employment Type
  • Full-time
Job Function
  • Marketing
Industries
  • Outsourcing/Offshoring

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