B2B Campaign Optimization Manager

6 days ago


Manila, National Capital Region, Philippines Neksjob Full time
Job Summary:

The B2B Campaign Optimization Manager will be responsible for driving the optimization of marketing performance, managing data-driven marketing campaigns, and delivering exceptional customer experiences across digital channels.

Key Accountabilities:
  • Campaign Execution and Optimization: Develop and execute digital marketing campaigns across LinkedIn, email, and search engines, aligning with pipeline and revenue goals.
  • Marketing Technology Management: Manage and optimize the marketing technology stack, including Salesforce, Marketo, Demandbase, and ZoomInfo, ensuring seamless integration and functionality.
  • Data Analysis and Insights: Oversee and optimize database cleanup to improve automation capabilities for marketing campaigns, analyze marketing performance data to identify trends, insights, and opportunities for campaign optimization.


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