Senior Lead Development Manager

7 days ago

Dumaguete, Central Visayas, Philippines beBeeMarketing Full time ₱21,000 - ₱30,000
Lead Generation Professional

This role involves initiating and maintaining contact with potential customers, generating interest in our offerings, and qualifying leads for further engagement by the sales team.

The ideal candidate will possess excellent communication and interpersonal skills, as well as strong analytical and problem-solving abilities.

Key Responsibilities
  • Prospecting: Identify and research potential leads through various channels, including cold calling, email outreach, social media, and online research.
  • Lead Qualification: Engage with leads to determine their needs, budget, and purchase intent, and qualify them based on predefined criteria.
  • Product Knowledge: Maintain a thorough understanding of our offerings to effectively communicate value propositions to potential leads.
  • CRM Management: Record and maintain accurate lead information in the Customer Relationship Management system.
  • Follow-up: Ensure timely and consistent follow-up with potential leads to nurture their interest and move them through the sales funnel.
  • Lead Nurturing: Use email marketing and other communication tools to nurture leads and provide them with relevant content and information.
  • Sales Handoff: Coordinate with the sales team to transition qualified leads for further engagement, providing comprehensive information and context.
  • Data Analysis: Analyze lead generation performance, track KPIs, and make data-driven recommendations for process improvement.
  • Reporting: Prepare and provide regular reports on lead generation activities and results to management.
Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience as a Lead Generation Specialist or similar role.
  • Excellent communication and interpersonal skills.
  • Strong analytical and problem-solving skills.
  • Familiarity with CRM software and other lead generation tools.
  • Ability to work independently and as part of a team.
  • Proven track record of meeting or exceeding lead generation targets.

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