Email Campaign Strategist

2 days ago

Pasig, National Capital Region, Philippines beBeeMarketing Full time ₱800,000 - ₱1,200,000
Email Marketing Expertise

Drive engagement, retention, and sales across a global customer base through strategic email campaign execution. Collaborate with Brand, eCommerce, and Product teams to develop high-impact email content that reflects premium positioning and innovative products.

Responsibilities:
  • Plan, write, and execute email campaigns for product launches, promotions, onboarding, and lifecycle journeys.
  • Manage audience segmentation and personalization to improve engagement and conversion rates.
  • Collaborate with design and content teams to develop visually compelling, on-brand email creatives.
  • Monitor key performance indicators such as open rates, click-through, conversions, and revenue impact; adjust strategy based on insights.
  • Conduct A/B testing on subject lines, CTAs, send times, and layouts.
  • Ensure email compliance with privacy and deliverability standards.
  • Manage the email platform and maintain clean lists.
Qualifications:
  • 2–4 years of experience in email marketing, preferably in DTC or premium/lifestyle brands.
  • Strong copywriting and editing skills with a sharp eye for detail and tone.
  • Familiarity with CRM/email platforms, analytics tools, and A/B testing.
  • Understanding of customer segmentation, retention strategies, and conversion funnels.
  • Experience in or passion for outdoor lifestyle, technology, or water-based products is beneficial.
Seniority level:
  • Associate
Employment type:
  • Full-time
Job function:
  • Marketing
Industries:
  • Consulting

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