CRM Professional

22 hours ago

Antipolo City, Calabarzon, Philippines beBeeRetention Full time $21,600 - $27,800

Our next-generation gaming platform is designed to deliver exciting, engaging, and compliant experiences.

This innovative project sets new standards in the sweepstakes and online casino space.

About This Role
  • We're seeking a talented CRM professional to develop and execute retention strategies that drive player engagement and reduce churn.
  • You'll define key metrics and build tailored plans across player segments, ensuring personalized communications and offers.
  • Collaborate with cross-functional teams to deliver compelling campaign assets and optimize performance.
Key Responsibilities
  • Analyze player behavior and campaign results to inform data-driven decisions.
  • Develop structured campaign roadmaps for product launch and growth phases, aligning with business goals.
  • Plan, launch, and optimize CRM campaigns via email, push notifications, SMS, and in-game messages.
Data-Driven Insights
  • Monitor and report on key metrics such as LTV, retention, engagement, and churn, using tools like Tableau or Power BI.
  • Work closely with analytics and support teams to ensure CRM efforts are aligned with business objectives.
Requirements
  • At least 2–3 years of hands-on experience in the Casino, Sportsbook, or Sweepstakes industry.
  • Proven ability to plan and execute lifecycle campaigns that increase player engagement and retention.
Essential Skills
  • Proficient in CRM tools and marketing automation platforms.
  • Familiar with A/B testing, segmentation, and campaign performance tracking.

A motivated and data-driven CRM professional will shape player engagement through strategic retention campaigns, personalized communications, and loyalty initiatives. This role is ideal for someone who wants to grow within a dynamic organization where their insights and creativity directly impact success.

This is an exciting opportunity to join our team and contribute to the development of innovative retention strategies that drive business growth.

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