
E-Commerce Customer Engagement Director
2 days ago
We're seeking a Customer Engagement Manager to oversee our email, SMS, and loyalty programs. This role combines lifecycle marketing, VIP engagement, membership growth, and customer advocacy.
Key Responsibilities:- Email, SMS & Automated Journeys - Develop and optimize sophisticated campaigns that drive engagement and repeat purchases.
- VIP Customer Management - Identify and nurture top customers with personalized outreach, turning them into affiliates, brand advocates, and case study partners.
- Membership & Loyalty Growth - Foster adoption of our membership plan, reduce churn, and create exclusive perks that keep customers engaged long-term.
- Customer Advocacy & Community - Launch referral, loyalty, and UGC programs that turn satisfied customers into active promoters of the brand.
The ideal candidate has a proven track record of scaling email/SMS programs for e-commerce, experience in customer retention, VIP management, or loyalty programs, excellent communication skills, and a creative mindset.
What We Offer- Competitive base salary with room to grow as you deliver results.
- Potential performance-based bonuses based on email/SMS % revenue targets, repeat purchase lift, and membership take-rate.
- Direct collaboration with senior leaders and cross-functional teams.
- Creative freedom to design campaigns, perks, and programs that make a real difference.
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