Business Unit Strategic Marketing Specialist

3 days ago


Makati City, National Capital Region, Philippines Metrobank Full time
Job Summary

We are seeking a highly skilled Business Unit Strategic Marketing Specialist to join our team at Metrobank. As a key member of the Analytics, Brand, Communications and Marketing Technology Group, you will be responsible for implementing marketing strategies that drive business growth and enhance customer engagement.

  • Develop in-depth understanding of analytics, branding, communication, technology, and marketing operations of the Bank.
  • Hone leadership skills and build a competitive profile for a rewarding career as an officer of the Bank.
  • Take part in extensive career progression and learn from the best Bankers in the industry.
Key Responsibilities

The successful candidate will have the following responsibilities:

  • Supports the BUSM Lead and Division Head in delivering integrated Marketing solutions to support his/her assigned Business Unit.
  • Plan advertising and promotional campaigns for products and services per Business Unit on a variety of media and communication platforms.
  • Strategize and execute advertising and promotional campaigns.
  • Acts as Single Point of Contact of the BU that works with various ABCMTG divisions to deliver various Marketing requirements of the BU.


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