Marketing Event Coordinator
6 days ago
**About the Role:**
We are looking for a Marketing Event Coordinator to lead our trade activation efforts at Leslie Corporation.
The ideal candidate will have a strong background in event planning and coordination, with experience in managing logistics, budgets, and vendor relationships.
This role requires excellent communication and interpersonal skills, as well as the ability to work effectively in a fast-paced environment.
**Responsibilities:**
- Plan and execute trade activations in alignment with brand and marketing goals.
- Coordinate events, tastings, and promotional activities with internal teams and external vendors.
- Manage documentation, including proposals, approvals, and vendor agreements.
- Oversee stock and materials requisition to ensure readiness before activation.
- Handle logistics for event setup, execution, and dismantling.
- Monitor and adjust activation activities, ensuring smooth execution.
- Prepare post-activation reports and analyze performance.
**Supporting Trade Promotions:**
- Assist in monitoring trade spend plans and ensuring accurate budget tracking.
- Gather and consolidate spending data from sales teams for trade spend monitoring.
- Collect post-evaluation reports to assess ROI and program effectiveness.
- Maintain a promotions playbook for replicating successful initiatives.
- Coordinate with vendors and internal teams for impactful in-store branding.
**Requirements:**
- Proven experience in event planning and coordination.
- Strong organizational skills with attention to detail.
- Excellent communication and interpersonal skills.
- Ability to track budgets and manage spending effectively.
- Ability to work with cross-functional teams and external vendors.
- Analytical mindset for post-activation evaluations and reporting.
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