Growth Marketing Specialist

2 days ago

Cebu City, Central Visayas, Philippines beBeeMarketing Full time $60,000 - $80,000
Job Overview

Drive Business Growth with Precision Campaigns

As a seasoned professional, you will be responsible for driving accelerated growth for high-impact companies through precision outreach, strategic campaigns, and AI-driven execution. You will serve as the operational cornerstone for your portfolio of accounts, ensuring seamless campaign execution, exceptional deliverable quality, and transparent performance visibility.

In this role, you will leverage advanced tools like HeyReach, LinkedIn Sales Navigator, and proprietary automation tools to monitor, analyze, and optimize multi-channel LinkedIn and email campaigns.

Collaborating with cross-functional teams, you will develop comprehensive go-to-market strategies, campaign architecture, and outreach sequencing that meet client objectives.

Key Responsibilities:

  • Monitor, analyze, and optimize multi-channel LinkedIn and email campaigns using advanced tools like HeyReach, LinkedIn Sales Navigator, and proprietary automation tools.
  • Develop and refine high-converting outreach messaging, including connection requests, multi-touch follow-up sequences, and email cadences.
  • Lead campaign brief development, ideal customer profile refinement, and lead list validation processes.
  • Conduct A/B testing on messaging, timing, and targeting parameters to maximize campaign performance.
  • Design and maintain sophisticated reporting dashboards, performance summaries, and strategic recommendations for client review.
  • Develop compelling, brand-aligned copy that resonates with client objectives and maintains consistent voice across all touchpoints.

Cross-Functional Collaboration:

  • Facilitate daily coordination with SDRs, Researchers, Campaign Managers, and AI specialists through Slack and project management platforms.
  • Ensure alignment on lead sourcing requirements, campaign preparation timelines, and automation deployment status.
  • Interface with research team for targeting refinements, list updates, and market intelligence gathering.

Preferred Qualifications:

  • 2-4 years experience in account management, campaign operations, or growth marketing roles.
  • Familiarity with AI-powered marketing tools and automation platforms.
  • Experience with data visualization and reporting tools.

This role offers the opportunity to develop advanced go-to-market expertise, collaborate with industry-leading practitioners, and help establish best-in-class client delivery processes. You'll work across diverse industries and market segments, creating campaigns that generate measurable impact on client revenue and growth trajectories.

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