Lead Commercial Growth Strategist

3 days ago

Manila, National Capital Region, Philippines beBeeDirector Full time $120,000 - $150,000
Senior Director, Commercial APAC

This leadership role is pivotal to shaping and executing our commercial strategy across the Asia-Pacific region. The ideal candidate will combine strategic and entrepreneurial drive with disciplined execution, driving growth and profitability in a fast-paced environment.

Key Responsibilities:
  • Develop and execute the end-to-end commercial growth strategy for APAC (online and offline) in line with global objectives.
  • Scale pioneering and emerging markets into sustainable growth engines while improving mature markets in the region.
  • Grow offline channels such as wholesale and Emma-branded stores, and build an omnichannel presence to capture premium profit pools.
  • Ensure customer-centricity and reliability through close collaboration with Product, Marketing, and Operations teams.
  • Drive EBIT, top-line growth, and Net Promoter Score as primary success metrics.
Leadership & People Development:
  • Build and mentor a high-performing regional commercial team, ensuring succession depth and cross-country synergies.
  • Empower country managers as entrepreneurial leaders, holding them accountable to phase-appropriate Key Performance Indicators.
  • Foster a co-owner culture that is cost-conscious, customer-centric, and execution-driven.
  • Form a strong regional leadership team with fellow senior regional leaders of other departments.
  • Act as a visible regional leader and role model for the office in Manila and out various hubs across the region.
Requirements:
  • 15+ years of commercial leadership experience across APAC markets, with proven Profit and Loss ownership.
  • Track record in profitable scaling across multiple markets and channels.
  • Strong business acumen and strategic thought leadership.
  • High openness to learn and adapt fast to new best practices.
  • Exceptional talent leadership skills, with experience in developing senior leaders and building succession pipelines.
  • Fluent in English; additional regional language skills a plus.
Benefits:

A competitive compensation package, opportunities for professional growth and development, and a dynamic work environment make this role an attractive opportunity for seasoned professionals.

Others:

Please note that this position requires regular travel within the APAC region and occasional international travel.

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