Digital Marketing Officer

2 weeks ago


Makati City, National Capital Region, Philippines Kav Travel and Tours Full time
Job Summary
The Digital Marketing Officer will assist in the execution of the company's digital marketing campaigns across multiple platforms. This role focuses on using various online channels.

Key Responsibilities

Develop and implement .
Manage social media platforms and engage with followers to grow the audience by and leveraging on free and paid promotion/ads.
Ensure seamless customer service by providing timely and accurate responses to .
Monitor and analyze the using analytics tools.
Optimize content for SEO and manage online advertising budgets.
Create and send email marketing campaigns to prospects and customers.
Collaborate with content creators and graphic designers for marketing purposes.

Qualifications:
Bachelor's degree in Marketing, Communications, or a related field
At least 2 years of experience in digital marketing
Familiarity with analytics tools (e.g., Google Analytics, Facebook Ads Manager)
Strong writing and content creation skills
Knowledge of SEO and SEM best practices
Familiarity with content-creation and graphics design tools such as Photoshop, Canva, Illustrator, etc.

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