Digital Marketing Officer

4 days ago


Makati City, National Capital Region, Philippines Federal Land, Inc. Full time

6 days ago Be among the first 25 applicants

Direct message the job poster from Federal Land, Inc.

Digital Marketer || Ex-Ayala | BDO | McCann

Company Description

Federal Land, Inc., a member of GT Capital Holdings and partner of the Metrobank Group, is a prime real estate developer in the Philippines. Established in 1972, Federal Land is known for its trust, reliability, and integrity. The company has developed notable properties such as residential condominiums, office buildings, retail centers, and masterplanned communities. Key projects include GT Tower International, Metrobank Center, and the luxury Grand Hyatt Manila Residences. Federal Land has significantly reshaped the skyline across Metro Manila and beyond.

Role Description

As a Digital Marketing Officer at Federal Land, you'll be part of the digital marketing team that drives the company's business growth. You will be the digital subject matter expert collaborating with crossfunctional groups to ideate, develop, and execute integrated digital marketing strategies to meet brand-specific targets and objectives.

What you will do:

  1. Own all digital marketing initiatives for your assigned brands or business units.
  2. Lead content development to ensure engaging and relevant content for the brand's social media and online platforms.
  3. Measure and evaluate digital marketing campaign effectiveness through data analytics and tools to provide actionable insights and recommendations.

What you will need:

  1. Bachelor's degree in Marketing, Business Administration, or related fields.
  2. At least 5-7 years of experience in marketing, with a focus on digital marketing, social media marketing, or performance marketing.
  3. Strong analytical skills with the ability to synthesize complex data.
  4. Excellent communication and project management skills, with the ability to manage multiple initiatives simultaneously.
  5. Real estate and advertising agency experience is preferred but not required.
Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

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