Acquisition Channel Manager

2 weeks ago

Metro Manila Philippines GCash Full time

Join to apply for the Acquisition Channel Manager role at GCash Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation Overview Join the GCash team as Acquisition Channel Manager and lead offline channel acquisition strategy, new channel incubation, and on-ground execution to scale and optimize performance. Responsibilities Direct strategy, business models and design new channel experiences for acquisition via offline channels. Lead incubation of new offline marketing channels, including ideation and visioning, business casing, requirement scoping, project delivery oversight, and scale-up and commercialization. Lead delivery of dashboards, attribution logic, prioritization methodologies, location profiling studies, and other automations to enhance strategy and efficiency of on-ground acquisition initiatives. Collaborate with Compliance, Fraud Risk, Operational Risk, Data Privacy, and other teams to ensure all on-ground executions are compliant with company policies and free from fraud. Manage overall offline acquisition channel A&P with Finance approval, ensuring financial guardrails are followed and costs are optimized and rationalized. Monitor dashboards and KPIs daily and generate regular reports to measure campaign performance and identify improvement opportunities. Lead regular reports and presentations on business, campaign, and financial performance to various stakeholders. What We Offer Opportunity for career growth and development in the #1 FinTech company in the country. Work with a dynamic and highly collaborative team. A company that values its people with a highly competitive and flexible compensation and benefits package. Details Seniority level: Mid-Senior level Employment type: Full-time Job function: Sales and Business Development #J-18808-Ljbffr

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